Corporate Wellness Road Trip Boosts Fitness, Saves Money

Health Enhancement Systems announces their new 2-minute video for Get Fit on Route 66. Corporate wellness managers can preview this fun, nostalgic exercise program that gets participants moving from Michigan to California along America’s Highway.
Oct. 14, 2011 - PRLog -- Health Enhancement Systems announces their new 2-minute video for Get Fit on Route 66. Corporate wellness managers can now preview this simple, fun, nostalgic health promotion program that inspires employees to get moving and adopt a sustainable habit of regular exercise.

Inactivity — inside and outside the workplace — is gaining more attention as researchers uncover links connecting too much sitting with increased risk for metabolic syndrome, type 2 diabetes, heart disease, stroke, and other costly medical problems. US workers are becoming more sedentary — burning an average of 100 fewer calories a day on the job than they did 50 years ago. This contributes to today’s higher average body weight for men and women. Many people sit at computer stations all day, are in vehicles for long commutes, and settle in for more hours of sitting when they get home.

To help address this problem, more employers are adopting workplace physical activity policies — and removing barriers to staying active. When implemented and managed effectively, these initiatives pay off — according to a Wellness Council of America ( (WELCOA) report, programs that motivate individuals to move more save organizations approximately $900/person/year in direct medical costs.

Many corporate wellness campaigns already promote physical activity — but a good portion of them attract only employees who are already sold on the benefits of exercise. Employees who could get the most from participating are often the hardest to reach. Effective programs make fitness simple, fun, and convenient — while tapping into the power of social connections to keep workers engaged.

Get Fit on Route 66 ( leverages the perennial appeal of a classic road trip to get employees excited about staying active. For every minute of exercise, they use a vintage car to “travel” 1 mile along the 2448-mile route; logging 30 or more minutes a day earns a Route 66 road sign. With more than 40 physical activities to choose from, participants complete the program feeling more energetic — and with daily fitness as part of their lifestyle.  Plus, they have fun along the way learning about The Mother Road.

With simple tracking and 100 attractions to explore, Get Fit on Route 66 makes staying active an exciting daily adventure. Easy-to-use resources — like a mapping tool for walking, running, and bicycling routes, recipes, and daily tips — keep participants motivated and inspired.

“Our employees have said Get Fit on Route 66 is the best program we’ve participated in. We are looking at offering other Health Enhancement Systems campaigns.” — Kathy Grizzle, Cobb EMC

With both individual and team options that allow everyone to travel at their own pace, Get Fit on Route 66 has wide appeal for all fitness levels. The Team 66 option uses friendly competition and peer support to help everyone enjoy the program and stay on track.

A favorite feature of corporate wellness managers is the dashboard, which makes real-time monitoring and evaluation a snap.

“Nothing says adventure, freedom, and opportunity like a road trip,” notes Dean Witherspoon, CEO and founder of Health Enhancement Systems. “We help employees reach a higher level of well-being — and more energy to do the things they enjoy. Regular exercise is proven to enhance physical, mental, and emotional health — which leads to big employer and personal cost savings. Get Fit on Route 66 makes getting and staying active fun, simple, and cost-effective for everyone. And that makes the job of wellness manager a whole lot easier.”

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Health Enhancement Systems creates employee wellness programs for organizations in North America and throughout the world. More than 20 effective, engaging HES wellness campaigns have been adopted by over a thousand organizations — serving hundreds of thousands of participants successfully.

For more information about Health Enhancement Systems, visit or call 800.326.2317.
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Tags:Corporate Wellness, Health Promotion, Wellness Program, Route 66, Get Fit on Route 66, Employee Wellness, Hes
Industry:Business, Human resources, Health
Location:Midland - Michigan - United States
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