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Viewster stamps its European footprint deeper with Arcelik Grundig deal
Viewster, the fast growing VoD movie platform, is to partner with the Turkish device manufacturer for its popular Grundig brand. Arçelik is operating in over one hundred territories including China and the US with a wide range of brands.
By: Nelly Kaufmann
Arçelik is operating in over one hundred territories including China and the US with a wide range of brands.
The Viewster deal will enable Arçelik to launch its first offering of equipment featuring VoD content.
“This is another milestone in Viewster's Video on Demand application expansion now featured in established TV device brands within Arçelik's portfolio,”, explained Richard Ganter, Viewster SVP EMEA Business Development.
Deal adds Viewster to Grundig TVs
Viewster will be included on Grundig’s new 40" to 55" 3D connected TV models starting in September 2011. “We will launch a new wide range of Smart-Inter@
Viewster-enabled sets will initially be available in the key European markets of Germany, Croatia, Spain, France and Italy - with Scandinavia, Russia, the Balkan states and the Middle East following shortly after.
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Viewster is a leading aggregator of movies, TV series and short form contents supplying Video on Demand platforms globally. Viewster’s customers are Internet platforms, telecommunications companies, mobile operators and cable companies globally.