Performance Transformation™ Announces The Launch Of The Transformational Entrepreneur Process℠

Performance Transformation, LLC (Venice, FL) announces the launch of their highly innovative approach to accelerating startup business success.
Sept. 8, 2011 - PRLog -- Performance Transformation, LLC, the professional coaching and strategic development firm of Venice, FL, has launched a dynamic, one-on-one program that creates a world-class, actionable Strategic Business Plan for aspiring entrepreneurs in three short months.

The highly innovative, intensive program is built around weekly, one-on-one coaching sessions with Terry Murray, a global business strategists, executive coach, author, and developer of The Accretive Coaching Process℠.  The approach leverages Mr. Murray's decades of business startup, development, and turn around expertise during which time his strategic plans have generated more than $1 billion in company valuation growth.  The program follows the innovative methodologies outlined in Terry's book, "The Transformational Entrepreneur ~ Engaging The Mind, Heart, & Spirit For Breakthrough Business Success".

"We're extremely excited to offer this new program to aspiring entrepreneurs," comments Terry Murray, Managing Director of Performance Transformation.  "When you look at the research by the Small Business Administration, eight of the top nine reasons startup businesses fail can be traced back to the lack of comprehensive strategic business planning.  The ninth reason states it emphatically...lack of good business planning.  Our program looks to address these critical needs in both a timely and affordable manner, helping entrepreneurs get up to speed and secure revenue traction as quickly as possible."

The customized planning process is finely tuned to each client's vision, intention, and goals.  In doing so, Terry aligns one's life plan with their business plan, ensuring congruency and optimizing effectiveness, balance, and sustainability.  The program is not template-driven.  The approach engages each client in a customized planning process in which Terry acts as the scribe, incorporating market-proven business writing and communications skills that resonate with potential investors, prospects, partners, and lenders.

"Language is power, and powerful language enables authentic relationship to emerge; whether it is with prospects, potential investors, partners, or employees," adds Mr. Murray.  "Most entrepreneurs haven't had a lot of experience writing strategic business plans, so finding the right language to communicate the vision, intention, and actionable items is critical to success.  That's why, after decades of writing highly successful strategic plans, we decided this was a key value-add to the process.  One that can really make a remarkable difference for our clients."

Throughout the program, each client will access state-of-the-market research and insights on emerging trends and critical drivers for startup success. Every plan incorporates a level of expertise and seasoned perspective that is usually reserved for companies that can afford to engage leading, multi-national consulting firms.

Terry states, "Entrepreneurs are the lifeblood of America.  If we are to help ourselves pull out of these challenging times, we must step forward and help entrepreneurs.  Why should the big corporations only have access to world-class thinking and research?  What about the little firms?  That's where it can really make a difference, and we wanted to ensure we were channeling this level of expertise to small businesses at an affordable price."

The coaching and development program is also unique in that it guarantees results, a rare offering in the coaching field.

"We stand by our work because we know that it is uniquely effective.  If our client puts in the effort, makes the coaching sessions, and delivers on their end of the relationship, so will we!  Each engagement is different and customized to the needs of the client, but in most cases, we can move through the process in three short months and deliver a world-class strategic plan.  One that's ready for potential investors or loan officers.  One that's ready for the marketplace.  If not, we'll keep working with our client until their ready to go, at no extra cost."

Learn more at:  Terry's book is available at Amazon, in print and in Kindle format:

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Performance Transformation, LLC is a professional coaching and strategic development company dedicated to delivering breakthrough results in a mindful, safe, and respectful manner.

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