YoCrunch® Yogurt Introduces Healthy Back-to-School Snack Solutions on The Balancing Act this Month

Aug. 29, 2011 - PRLog -- Contact:        
Denise Kraft
O2 Media, Inc.
dkraft@o2mediainc.com
(954) 691-1102

Innovative snack maker YoCrunch® Yogurt recently completed its shoot for O2 Media’s hit morning TV show “The Balancing Act.”  The segment, which features Registered Dietitian and mom of two Tara Gidus, will air at 7 a.m. (ET/PT) Aug. 30, Sept. 6 and Sept. 27 on Lifetime Television.  Gidus discusses smart snacking solutions that the whole family can enjoy, including YoCrunch cups and multipacks.

Parents struggle daily to find tasty, easy snack options that balance fun with nutritional value. YoCrunch Yogurt provides an easy solution. They provide valuable calcium and protein with fun, crunchy toppings, like M&M'S® Chocolate Candies, Nestle® Crunch® candy, Reese’s® Pieces® candy, OREO® cookie pieces, Butterfinger® candy and all-natural granola, in a convenient, grab-and-go package.

“What’s really cool about these yogurts is that they already come with a variety of toppings, like M&M'S®, OREO® cookies, or granola,” Gidus says.  “The combination of sweet, crunchy toppings with smooth yogurt is just what kids need for a fun, well-balanced snack. Plus, it’s portion-controlled, so kids get a small treat, and all the nutrition of yogurt.”

YoCrunch goes one step further with its newly launched Greek Parfait, available in Walmart, Giant Eagle, Shaw’s, Tops Friendly Markets, A&P and Hy-Vee locations nationwide in strawberry and blueberry. Earlier this year, YoCrunch launched its first Greek line, which is formulated with a sweet, creamy taste, for a more appealing flavor. YoCrunch Greek is available in strawberry, blueberry, peach and honey.

“I often recommend YoCrunch Greek yogurt to moms who want to make sure their kids get plenty of protein,” Gidus says. “The fantastic creamy texture combined with YoCrunch toppings mean kids eat it up like dessert. You don’t even have to tell them it’s good for them.”

Look for YoCrunch at retail grocery stores around the country, or get more information by visiting http://www.yocrunch.com.

About YoCrunch Yogurt
YoCrunch Yogurt provides a break from boring snacking – it’s a fun, healthy snack that allows kids and adults to play with their food and receive all the health benefits of yogurt. The YoCrunch® Brand is America's best-selling full line of smooth creamy yogurt conveniently packaged together with a wide variety of crunchy mix-ins including granola, M&M'S® Chocolate Candies, Nestle® Crunch® candy, Reese’s® Pieces® candy, OREO® cookie pieces, and Butterfinger® pieces, along with the YoCrunch® Fruit Parfait™ line, which launched in 2010.  For more information please visit www.YoCrunch.com.  

About The Balancing Act
The TV show airs on Lifetime Television at 7 a.m. (ET/PT) and is America’s premier morning show that’s about women, for women, and trusted by women.  For information or to view a show, visit http://www.TheBalancingAct.com.  

About O2 Media
Based in Pompano Beach, Fla., O2 Media is a national television production company and pioneer in the branded entertainment industry.  Since its inception O2 Media has engaged, entertained and educated viewers with such reputable shows as The Balancing Act, www.thebalancingact.com and Designing Spaces, www.designingspaces.tv on Lifetime Television.  The company has earned hundreds of industry awards for revolutionizing the way brands engage with consumers on television.  O2 Media provides unmatched marketing value to its clients while producing quality content for its growing national viewership through Brandutainment™.  Household brands and blue chip companies alike continue to depend on O2 Media to effectively communicate their message to consumers.

For information on becoming a content partner for The Balancing Act or Designing Spaces, contact O2 Media Inc. by email at Brandutainment@o2mediainc.com.

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From the creators of The Balancing Act and Designing Spaces shows on Lifetime TV, O2 Media are pioneers in the Branded Entertainment industry. We bring Social Media to TV with the vision to Engage, Entertain and Educate.