Buycentives and Dataium Team Up to Help Auto Companies and Dealers Deliver Better Incentives

Strategic Partnership Uses Breakthrough Technology To Turn Car Shoppers Into Buyers
Aug. 23, 2011 - PRLog -- Buycentives, Inc., the leading provider of real-time incentives for the automotive industry, and Dataium LLC, the largest aggregator of automotive shopping behavior, today announced a strategic partnership that uses breakthrough technology to provide auto manufacturers and dealerships with new ways to turn new and used car shoppers into buyers.

"With a database of over 20 million active auto shoppers and their related shopping and buying behavior, the Dataium partnership allows us to take our Dynamic Incentive™ technology to a whole new level," stated David Goldschmidt, CEO and co-founder of Buycentives. He added, "This is a powerful combination that will change the way incentives are marketed and delivered in the auto industry."

Buycentives has developed market-leading products and services that offer automakers and dealers an unprecedented ability to identify, target, and motivate online auto shoppers with data-driven, real-time purchase incentives.

Buycentives will utilize Dataium's unique Cloud Intelligence™ platform to enhance the creation and delivery of their Dynamic Incentives™, providing automotive manufacturers and dealerships with a turnkey platform for leveraging the value of Dataium's vast store of auto shopper behavior data.

Eric Brown, CEO and co-founder of Dataium said, "Our focus is on providing data that offers new levels of insight into the activity of auto shoppers. This partnership now gives our clients the ability to turn that knowledge into action by instantly delivering unique, personalized incentives. We're very excited to be working with Buycentives."

About Buycentives, Inc.
Buycentives is the leading provider of real-time, data-driven incentive technology to the automotive industry. The company is the first to offer personalized, Dynamic Incentives™ that motivate auto shoppers like never before. For more information visit, email: info(at)buycentives(dot)com, or call 734-926-9219.

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About Dataium, LLC
Dataium is the leading automotive data utility company collecting, analyzing, and indexing billions of online auto shopper behavior events. The company supports cutting-edge Cloud Intelligence™ technology; VisiCogn® Collection Utility, VisiCogn® Knowledge Center, and VisiCogn® INSITE. For more information, visit, email: info(at)dataium(dot)com, or call 877-896-DATA (3282).
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Tags:Car Shoppers, Auto Manufacturers, Automotive Shopping Behavior, Auto Dealerships, Auto Shoppers
Location:Nashville - Tennessee - United States
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