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Dataium ASI™ (Automotive Shopper Intensity) Levels Off As Consumers Face Down Shaking Economy
Consumer demand for autos showed no appreciable change in July verses June
"It seems the dog days of summer are upon us," stated Eric Brown, CEO of Dataium. "Continued economic uncertainty and declining consumer sentiment are reflected in automotive demand as we head into the fourth quarter," he added.
With markets in turmoil and consumer sentiments declining, many manufacturers have seen declines in shoppers on dealership websites. The ASI has not been flat for all manufacturers however, with Chrysler, Toyota, Ford, Infiniti, and Hyundai all showing greater than 20% gains in lead volume month over month.
Through proprietary data collection and analytics, Dataium aggregates and measures billions of auto shopper events from over 20 million active auto shoppers across a network of diverse automotive websites. Dataium not only provides data and research on auto shopper/buyer behavior nationally, but by specific makes, models, vehicle segments, and specific markets, as well. The national report is available for download at http://dataium.com/
To request complete access to Dataium's ASI predictive modeling tool on future consumer demand by make, model, trim level, segment, region, and market, contact Dataium at http://www.dataium.com/
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About Dataium, LLC
Dataium is the largest aggregator of Internet automotive shopping activity. Via its Cloud Intelligence™