Joe Mansfield, Marketing Director of Garth Brooks, Joins iMaxxis Management

Aug. 3, 2011 - PRLog -- Joe Mansfield is one of the most recognized names in the industry for his expertise, billion dollar marketing campaigns, honesty, and integrity. He is a skilled marketer that has been the driving force behind billions & billions of dollars in sales. His business acumen and marketing expertise lends an enormous edge to iMaxxis.

Mr. Mansfield served as Vice President of CBS and RCA for many years, as well as a Vice President of Capitol Records. He is the current and long time marketing director of Garth Brooks. The Mansfield / Brooks marketing plan resulted in Garth selling over 128 million units; a marketing feat never matched by any solo artist in history.

The swirl about Garth being a marketing genius is a myth. The real marketing guru behind this phenomenon was Joe Mansfield. You can read about Joe Mansfield and the incredible Brooks rise to fame in the book; "The Garth Factor" by author Patsi Bale Cox.

iMaxxis plans to add only the heaviest hitters to it’s management team and even though the company started a “whisper launch” on August 1st, Joe Mansfield is a huge name, thereby moving iMaxxis in the right direction.

For the iMaxxis founder, Gene Sibbett, and Joe Mansfield, the iMaxxis online auction platform may seem like a stark contrast from the music industry but success principles apply and both men are skilled entrepreneurs that can drive iMaxxis to continuing success.

See Joe Mansfield’s bio at: http://www.imaxxis.net/management.htm

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