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Monster Baby Clothing Releases Rockstar Renegades Children’s Fashion Range
A fictional band, 70’s punk, hip hop, hi tops and stickers all play a roll in Monster Baby’s new Rockstar Renegades series of infant, toddler and kids clothing
By: Monster Baby Clothing
“The inspiration was a fictional band of misspent youth playing music in a garage, dreaming about making the big time,” said Monster Baby founder Jo Wilcox of the Rockstar Renegades range. “Our new prints ‘Kick Out The Drums’ and ‘Born This Way’ both look like they could be album covers for 70’s punk rock bands. We also added a bit of a rap style bling factor to the range with our new prints called Golden Wings, a dazzling angel wing print, and Bling, a faux skull necklace print. And our token cheeky design is our take on all those stick family stickers you see plastered on car rear windows. Our version is a family of skeletal rebels, with the mum rocking high top sneakers, hand on hip, the son holding a skateboard and the dad strumming a guitar, making this print take on the elements of a rock band too,” said Wilcox. “Team these designs back with Monster Baby’s flavorsome t-shirt and onesie colours, and your little one will be looking like a rock star in no time.”
The new Rockstar Renegades range joins Monster Baby’s regular stable of baby clothes and kidswear items including tshirts, shorts, onesies, and caps, plus another new addition – long and breezy beach pants.
“We’ve added a unisex skeleton-print beach pant, made out of a lightweight cotton with our all-over skeleton print. They’ve already gained a lot of interest from retailers, and when we trialed and tested the pants on our resident monster babies we were stopped on the street by mums asking where we’d found them.”
As usual with the Monster Baby range, the underlying vibe is bright, cheeky and hi-fashion with a mish-mash of styles, colours and prints. “Match if you want – but we love clash!” said Wilcox.
The new Rockstar Renegades print details are:
GOLDEN WINGS – A new updated version of Monster Baby’s best-selling Little Angel print, but with a real golden bling and almost angelic feel.
MY FAMILY - A cheeky Monster Baby take on the My Family stickers sees a family of skeletons complete with baby, cat and dog accessorized with guitars, high tops, and skateboards.
BLING – A styled up faux necklace skull print for girls, looks great printed on army & teamed back with skull pants – oh yeah!
HI-TOPS – A technicolor treat with vintage hi-top sneaker graphic, except these sneakers have wings! Why walk when you can fly?
BORN THIS WAY – A Mohawk, punk colours and leopard print all in the one graphic. How much better does it get?
KICK OUT THE DRUMS – Every kid wants a drum kit, and this print’s a special tribute to all those childhood rockstar dreams.
The new series of Monster Baby Rockstar Renegades prints are available across tshirts and onesies in sizes from 000 up to 5, while the new beach pants are available from size 0 to 5. For more details visit http://www.monsterbaby.com.au
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About Monster Baby: Fresh Australian children’s label, Monster Baby, launched in 2006 with a range of distinctly edgy prints on a range of quality infant onesies, T-shirts and singlets. With its punk rock and skate culture inspired designs, Monster Baby quickly grew a following across the country and is now distributed worldwide. Not content to simply shake the baby clothes scene on it’s head, Monster Baby expanded to offer toddler and preschooler-
Media Contact and Enquiries:
Monster Baby: Jo Wilcox
Phone: +61 755356915