Mitsubishi Motors Australia Creates the Ultimate ‘Love that Car’ Fan Tribute

Behind the wheel of every Mitsubishi is a proud Mitsubishi owner. Over the past three decades, that’s been over one million Australians
 
 
July 26, 2011 - PRLog -- To celebrate Mitsubishi Motors Australia Limited’s (MMAL) 30th year in Australia, the company wanted to find out just how much Mitsubishi drivers really do ‘love that car’.

The call to find an image that perfectly captured the ‘love that car’ sentiment was put out across social media to Mitsubishi fans and owners. The aim: to illustrate the feeling of pride and passion that comes from owning a Mitsubishi.

There were more than 500 entries received Australia-wide, showcasing the versatility of the Mitsubishi range and highlighting how much Australians really do ‘love that car.’ The panel of judges felt that the entry from Stephen Humpage of Queensland – beach fishing from the back of his Triton – was a worthy winner.

But Mitsubishi decided to not let all those other fantastic shots go to waste, creating the ultimate ‘love that car’ tribute from the best of the rest. And what better canvas to show them off on than a Mitsubishi ASX! The Titanium coloured ASX is covered from bumper to grille in photos of Mitsubishi owners enjoying their car on the beach, in the snow at even at the wedding altar.

The ultimate ‘love that car’ ASX will be on display at the International Melbourne Motor Show from July 1st 2011.  If you submitted an entry, come along and see if you can spot yourself!

To become a part of the Mitsubishi Australia community, stay up to date with the latest Mitsubishi news and promotions and meet other fantastic owners, join us on Facebook @ ‘Mitsubishi Motors Australia.’

For further information contact:
Lenore Fletcher
Head of Corporate Communications
Phone: 08 8275 2348
Mobile: 0408 320 797
lfletcher@mmal.com.au

Caitlin Beale
Corporate Communications Manager
Phone: 08 8275 7250
Mobile: 0417 243 719
cbeale@mmal.com.au

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Mitsubishi Motors Australia is part of the global Mitsubishi Motors organisation and is fully owned by Mitsubishi, one of the world's largest companies.

The company's history dates back to 1870, when Mitsubishi's Japanese founder, Yataro Iwasaki, started a shipping company with three steamships. The company grew from strength to strength and, in 1914, registered the Mitsubishi three-diamond trademark. This symbol embodies more than 130 years of tradition, and has earned the confidence and trust of customers all over the world.
Mitsubishi works hard to develop award winning new cars and automotive technology.
End
Source:Mitsubishi Australia
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Tags:Asx, Suv, 4wd, Love That Car, New Cars, Small Cars, Mitsubishi, Motors, Mitsubishi Cars, Mitsubishi Motors Austr
Industry:Automotive
Location:Adelaide - South Australia - Australia
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