Brits Not Feeling Charitable As Finances Tighten

With public sector cuts and an increasing cost of living a new poll finds over half of Brits would not give more to charity if the Government cut income tax
July 21, 2011 - PRLog -- Over half of Brits would not give more to charity if the Government cut income tax according to a new poll from the UK’s leading fundraising shopping site

With the cost of living increasing as a result of rising utility bills, food and petrol prices 53% said they would not give more to charity if the Government were to cut income tax.

Gary Thompson, managing director of, says: “Income tax is an annoyance to many of us, however we were surprised to find that more than half of the people surveyed would not give more to charity if they were financially better off – if the Government were to cut income tax.

“As a result of the increasing cost of living in Britain, many are facing a difficult time financially, and the coalition Government’s public sector cuts and changes to family benefits are clearly having a growing impact on our finances and ability to support charitable causes.  

“It’s not that people don’t want to support charities – Britain is one of the most generous countries – but they just can’t afford to give as much as they perhaps once did.  Even if people did have a bit more money in their pockets, in the current financial climate that would need to go towards daily shopping and household bills.” is the UK’s largest fundraising shopping site, turning everyday shopping into donations for good causes, with no cost to the consumer, when they shop with one of over 2,000 partner retailers featured on the site.  With over 20,000 registered organisations on its site, it helps not only major charities, but also hundreds of schools, sports clubs, scout groups and other smaller good causes.

Retailers on the site include Marks & Spencer, Boden, John Lewis and eBay, allowing consumers to shop directly with each retailer and secure an average donation of 5% of the total sale for their preferred charity or cause, funded by the store.

To find out more about, to register your cause or to support a charity visit  
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