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Follow on Google News | Market Report, "Turkey Consumer Electronics Report Q3 2011", publishedFast Market Research recommends "Turkey Consumer Electronics Report Q3 2011" from Business Monitor International, now available
------------------------------------------------------------ Full Report Details at - http://www.fastmr.com/ ------------------------------------------------------------ In 2011, BMI projects that the consumer electronic market will benefit from strong the purchasing power of the Turkish consumer, as credit growth continued to head higher in February 2011. We believe macroeconomic fundamentals are supportive of the ongoing rise of Turkish household spending. Digital camera penetration is expected to pass 80% by 2012 and PC penetration is projected to pass 33% by 2015, while mobile subscriber penetration has passed 80%. Computers Computer hardware accounted for about 61% of Turkey's consumer electronics spending in 2010 and will continue to be the largest product segment. BMI forecasts Turkish computer hardware sales of US$5.1bn in 2011, up from US$4.5bn in 2010. Computer hardware CAGR for the 2011-2015 period is forecast at about 10.3%, in the context of 10% PC penetration and driven by sales of notebooks and netbooks. AV Devices AV devices accounted for about 22% of Turkey's consumer electronics spending in 2010. Turkey's domestic AV device market is estimated at US$1.8bn in 2011. Turkey's evolution towards digital TV services will help drive a 2011-2015 CAGR of 7.2%, with video devices such as TV sets, digital cameras and VCR players accounting for more than 80% of demand. Mobile Handsets Mobile handset sales accounted for about 17% of Turkey's consumer electronics spending in 2010. Turkey's market handset sales are expected to grow at a CAGR of 9.4% to US$2.4bn in 2015. Sales will be dominated by the replacement market, with smartphones accounting for about one-third of Turkish handset market revenues in 2010. Turkcell, reported that the number of contracted smartphone sales through its sales channels increased by 211% in 2010 year-on-year (y-o-y). Report Table of Contents: SWOT Analysis - Turkey Consumer Electronics Market SWOT - Turkey Political SWOT - Turkey Economic SWOT - Turkey Business Environment SWOT Business Environment Ratings Consumer Electronics Market - Computers - Table: PC Sales, 2008-2015 - AV - Table: AV Sales, 2008-2015 - Mobile Handsets - Table: Mobile Communications, 2008-2015 Consumer Electronics Industry - Table: Turkey Electronics Industry - Key Metrics - Table: Exports (US$mn) Industry Forecast Scenario - Consumer Electronics Market - Table: Consumer Electronics Overview, 2008-2015 Industry Developments - Macroeconomic Forecast - Table: Turkey - Economic Activity, 2006-2015 Competitive Landscape - Computers - Handsets - AV Domestic Company Monitor - Vestel Electronics - Grundig - Indeks Bilgisayar BMI Methodology - How We Generate Our Industry Forecasts - Electronics Industry - Sources About Business Monitor International Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets. BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports. Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports. View more research from Business Monitor International at http://www.fastmr.com/ About Fast Market Research Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156. # # # Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available. End
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