Maui Jim® Launches Wiki Wiki

New premium sunglasses with single gradient Lens Style
By: Brandwave Communications
June 28, 2011 - PRLog -- Maui Jim®, the fastest growing premium polarised sunglass maker in the world and leader in the development of polarised sunglasses, has launched a new collection of premium sunglasses with single gradient lenses, called Wiki Wiki. Known as the leader in double gradient lenses, Maui Jim has now developed a range of stylish sunglasses featuring proprietary MauiGradient™ lenses. The new Wiki Wiki range is available at all leading optical stores in the city and is price at Rs. 12,920/-. A perfect fit for smaller facial features, Wiki Wiki features a pure titanium frame and is a great choice for individuals demanding a durable, comfortable, high performing sunglass.

MauiGradient features a dark coating at the top to protect the eye from the sun’s rays which gradually gets lighter moving down the lens to make it easier to read. The new single gradient lenses are precision-engineered using the company’s SuperThin lenses that are super-lightweight, scratch- and impact-resistant, and 20% thinner than conventional laminated polarised lenses. Each lens uses the company’s patented PolarizedPlus®2 technology to cut glare and enhance colour. The ultraviolet ray reduction is superior because each lens has up to 9 layers of built-in protection. Wiki Wiki sunglasses can be found in a range of frames crafted from lightweight, highly durable acetate or titanium with anti-corrosive hardware.

Maui Jim began as a small company selling sunglasses on Maui, Hawaii, back in the early 1980s. Today, Maui Jim is the fastest-growing polarized sunglass maker in the world. Maui Jim was “born” with an original line of seven sunglass styles. Today, the company sells more than 81 styles and 217 SKUs and is the fastest growing polarized sunglass maker in the world.
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