Model Voted Most Undesirable Career for Kids by Parents

June 13, 2011 - PRLog -- As part of ongoing research into the parenting habits of Britons, the UK’s leading discount website, http://www.MyVoucherCodes.co.uk, has conducted a study of 1,294 parents of children under the age of five, in a bid to discover the preferences they hold towards their child’s future possible career choices.

The study, conducted by http://www.MyVoucherCodes.co.uk, initially asked the respondents if they had thought about what career options they would like their child to consider when they are an adult; to which more than two thirds, 67%, answered ‘Yes’. In comparison, a tenth, 9%, answered ‘No’, whilst the remaining 24% said they had ‘briefly’ thought about potential careers their child may embark upon.

The respondents who admitted to having considered their child’s potential career (including those who answered ‘briefly’) where then asked to select all that applied from a list of possible careers that they would least like their child to pursue when they are an adult.  

According to the results from http://www.MyVoucherCodes.co.uk, below are the top five professions that the respondents least wanted their children to pursue when they are adults:

1.   Model – 89%
2.   Checkout Operator – 74%
3.   Traffic Warden – 61%
4.   Accountant – 57%
5.   Prison Warden – 53%

When the respondents were asked to explain their reasons for not wanting their child to choose certain career paths, 62% of those who didn’t want their child to work as a model said it was because they believe it is ‘unsafe;’ whilst 15% said it was because of the ‘negative social perception’.

According to the results from http://www.MyVoucherCodes.co.uk, more than two thirds, 67%, of those who admitted that they didn’t want their child to work as a checkout operator as an adult said it was because the job is ‘poorly paid’, whilst half, 51%, of the parents who didn’t want their child to pursue to profession as a traffic warden said it was because of the ‘negative social perception’. In comparison, 12% of the respondents said they felt this way because the role was ‘poorly paid’.

Almost a third, 32%, of the respondents also stated that they didn’t want their child to work as an accountant because of the ‘negative social perception;’ compared to 26% who claimed it was because of the ‘long hours’ involved.

Of the respondents who admitted that they didn’t want their child to work as a prison warden in adult life, 63% said it was because the occupation was ‘unsafe’ whilst 16% claimed it was because of the ‘unsociable working hours’ kept by prison wardens.

Mark Pearson, Chairman of http://www.MyVoucherCodes.co.uk said the following on the findings:

“It was interesting to see the professions parents don’t want their children to go into when they are adults. Although I wasn’t surprised to see modelling as number one, it was a bit of a shock to see working as a checkout operator being more undesirable than working as a prison warden, as that profession could certainly be dangerous at times. At the end of the day, however, most children will pursue the career that suits them best. Although parents can guide them, careers really are a very personal path to take!”

Available now from the same company behind MyVoucherCodes.co.uk is a money saving Smartphone app. The MyVoucherCodes app is 100% free to download from the iTunes store and was the first of its kind to launch onto the Android Operating System. By using GPS, users are able to search for all discounts available in their local vicinity, including retailers such as GAP and Warehouse, as well as restaurants Pizza Hut and Frankie & Bennie’s, to name a few.  

ENDS

LINK: http://www.MyVoucherCodes.co.uk.  

For more information please contact Charlotte Horsfall of 10 Yetis Public Relations on charlotte@10yetis.co.uk or 01452348211.

Editor’s Notes

Mark Pearson, Chairman of MyVoucherCodes.co.uk is a regular media contributor regarding online shopping and the credit crunch. At 29, his personal worth is more than £30 million.

Mark was previously a trainee chef working for Gordon Ramsay at Claridges, London.

MyVoucherCodes has had sales exceeding £481m in the last year.

Consumer savings on online shopping via MyVoucherCodes.co.uk up from £28m in 2008 to £52m in 2009.