Sophelle Will Offer Free Advice, Tours, Website Testing & A Chance To Win A Tablet Computer at IRCESophelle will be exhibiting at the Internet Retailer Convention and Exhibition in San Diego next week, offering attendees guidance, direction and tips for how to have a great show.
By: Sophelle “Our goal is to help attendees cut through the clutter so they can focus on the technologies and services that could take their business to the next level," says Bev Dantz, Sophelle’s VP of Marketing and eCommerce Practice Leader. “The one common theme that we heard from last year’s attendees was information overload. The IRCE is a great show to see many new digital technology software and service offerings, but if attendees don’t show up with a plan for walking the floor, they will likely get distracted by all the new vendors and all of the new options that are being promoted.” The idea to guide retailers through the show falls right in line with Sophelle’s service offering. As retail consultants, Sophelle’s business is to help retailers find, integrate, and manage the retail technology, services, and partners that make their business work the way they want it to. Sophelle works with retailers on a wide variety of services – from strategy to implementation and beyond. The demand for vendor selection projects in particular is higher than ever this year. Sophelle is vendor-neutral, so their unbiased opinions are focused on what's right for the client. In addition to the free advice and guided tours, Sophelle will be giving away a free cross-browser website test to interested booth visitors. The test is meant to introduce retailers to Sophelle’s low-cost website testing and monitoring solution, Continuous Quality. It is just one of many tests included in the Continuous Quality service, but it often provides eye-opening results. “We have offered this service for about two years now,” said Talat Shah, Project Manager of the Continuous Quality service, “but the increase in mobile browsers and tablet computer usage has dramatically increased the issues we are uncovering for our clients.” To drive this point home, Sophelle is automatically entering participants into a contest to win a free tablet computer of their choice. Doug Weich, Founder and CEO of Sophelle, and Paul Butka, recently hired President of Sophelle (former CIO of The TJX Companies,) will be accompanied by about a dozen seasoned veterans in retail technology and ecommerce disciplines: • Paula Levy, Practice Leader specializing in CRM, PLM and customer-centric strategies • Tom Demeri, Practice Leader specializing in store systems and application development • Joe Dela Cruz, Practice Leader specializing in retail systems and systems integration • Bev Dantz, Practice Leader specializing in eCommerce and merged channel strategies • Gary Gleckner, Practice Leader specializing in distribution and logistics • Plus Project Managers, IT Managers, and more! To reserve time with anyone from the Sophelle team please call Robin Weich at 508-875-5700 x601 or fill out a meeting request form on the Sophelle website at: Sophelle at the IRCE Internet Retailer 2011 Conference & Exhibition June 14 – 17, San Diego CA Booth #1724 About Sophelle Framingham, MA-based Sophelle is a leading retail consultancy offering IT strategy and implementation services to both emerging and Fortune 500 retail and restaurant clients. Since 1995, Sophelle has offered the high-level executive involvement of a boutique firm coupled with the capabilities and resources of a large consultancy. With expertise across retail channels, Sophelle helps clients utilize technology to drive business success. Sophelle’ For more information about Sophelle, please visit www.sophelle.com. # # # Sophelle is a leading retail consultancy offering IT strategy and implementation services With expertise across retail channels, Sophelle helps clients utilize technology to drive business success. End
Page Updated Last on: Jun 08, 2011
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