Father’s Day Gifts For Dads Who Rule

Old Guys Rule Apparel and Accessories Celebrate the Wisdom That Comes With Age: New Designs Feature Muhammad Ali and John Wayne
By: Peacock PR
 
Dad is Master of the BBQ on Father's Day
Dad is Master of the BBQ on Father's Day
June 7, 2011 - PRLog -- A good man once said, "Any man can be a father but it takes someone special to be a dad."

Old Guy's Rule (www.oldguysrule.com) looks to honor those men who work hard every day of the year to be called "Dad" with a number of gift ideas for Father's Day. With apparel designed for men who wear their age and life experience as “Badge of Honor,” the company has a wide range of gifts to suit any father.

What started in 2003 as a way for retail veteran Don Craig to honor his father, Old Guys Rule has swelled into an iconic brand extending across three continents with products in approximately 1,400 retail locations in the U.S., the United Kingdom, Canada, Australia and Scandinavia.  The company now speaks to the tens of millions of “Baby Boomer” men with passions ranging from surfing, golf and grilling to hot rods, motorcycles and giving back.

"There comes a time in your life, when comfort meets substance , when all your hard work seems to have paid dividends, and the world is at your command,” said Don Craig, founder, Old Guys Rule International.  “When a father receives an Old Guys Rule gift from his son or daughter, he knows that the gift comes from their heart and is their way of recognizing his worth and wisdom over the years.”

For those looking for meaningful Father’s Day gifts, Old Guys Rule has a variety of options that can be purchased at Old Guys Rule retailers and at www.oldguysrule.com.  Gift selections include:

•   New this year, Old Guys Rule launched the Muhammad Ali “Legends” Collection, which includes three t-shirts honoring the legendary fighter and his greatness that exists even today beyond the ring.   Each design features an iconic image coupled with one of Ali’s enduring sayings, including “Float Like a Butterfly, Sting Like a Bee,”  “I Am the Greatest,” and “It’s Not Bragging if You Can Back It Up.”  A portion of the proceeds from the Old Guys Rule Muhammad Ali Collection benefits the Muhammad Ali Center (alicenter.org) in Louisville, Ky.  The collection is available online at oldguysrule.com and in select U.S. retailers.  The shirts, priced at $19.99, are 100% cotton and will be available in men’s sizes M to XL, in colors including black and charcoal.  

•   The John Wayne Old Guys Rule Collection includes five t-shirt designs that feature famous images and quotes by the legendary actor, who certainly embodied the “Old Guys Rule” mantra. A portion of the sales from the collection is donated to the John Wayne Cancer Foundation (www.jwcf.org).   To date, Old Guys Rule has donated more than $100,000 to the foundation. Available in several colors and priced between $18.00 and $23.00.  

•   New offerings in the Classic Old Guys Rule Collection include an already-popular firefighter design, “Plays with Trucks,” as well as the “Grill Master,” the “Cranky Mountain Bike,” and the “Permanent Vacation/Mountains” t-shirts.  Available in several colors and priced between $18.00 and $20.00.

•   The Vintage Collection feature washes, fabrics and graphics with a “broken-in” look and feel.  New designs include “Aged to Perfection,” “Made in the Shade,” and “Tuna Club.”  Other popular designs include a “Born in the U.S.A”, also ideal for Fourth of July celebrations, the “Badge of Honor,” “Vintage Goods,” and “Night Life.”  Available in several colors and priced between $20.00 and $24.00.

•   Popular and new headwear includes the cool “Beer Buddy” cap with hideaway, retractable bottle opener, or the “Puttering Around” cap with built-in, magnetic ball marker for the golfer.   For adventurous dads, the new Adventurer hat provides ample sun protection with screen vented sides to keep heads cool.   Headwear starts at $20.00.

•   Fun accessories range from logoed playing cards, mugs and can “Koozies” to signs, stickers, license plate frames and key chains.  Accessories are priced from $6.00 to $20.00.

For media inquiries or sample requests, please contact Erin Peacock, Peacock Public Relations, at (949) 464-1096 or peacockpr@cox.net.

About Old Guys Rule
Although the Old Guys Rule brand has its roots in the surf industry, the company continues to evolve and broaden its appeal.  What started as a beach-lifestyle brand, now encompasses apparel and accessories that celebrate the lifestyles and passions of Old Guys everywhere.  Founded in 2003 and based in San Clemente, Calif., the current design spectrum of Old Guys Rule includes images highlighting pastimes such as basketball, fishing, hiking, boating, vintage cars, motorcycles, hunting, skiing, golfing, surfing, BBQ grilling, camping, among others.   Old Guys Rule products can now be found online at www.oldguysrule.com or in more than 1,400 retail locations in the U.S., England, the United Kingdom, Canada, Australia, and Scandinavia.  For more information, visit www.oldguysrule.net.

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Established in 1995 by 20-year industry veteran Erin Peacock, Peacock Public Relations of Orange County, California, is a small communications firm with big ideas that achieve extraordinary results within realistic budgets.

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Source:Peacock PR
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Tags:Father S Day, Father's Day 2011, John Wayne, Muhammad Ali, Father S Day Gifts, Bbq
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