Successful freelancers earn repeat business, report advises

The best way to determine whether a creative service provider will be the long-term partner your orgnaization needs is to see how much of his or her work represents repeat business with the same clients.
 
May 26, 2011 - PRLog -- Plainfield, Indiana - The best way to determine whether a creative service provider will be the long-term partner your orgnaization needs is to see how much of his or her work represents repeat business with the same clients, suggests veteran copywriter and marketing consultant Scott Flood of Scott Flood Writing in a recently released report.

"Repeat business is one of the most reliable indicators in the creative services business," Flood explains in "The Smarter Strategy for Selecting Suppliers."

"Most organizations have an ongoing need for services, and if they keep returning to the same provider, it’s a sign that they place a great deal of trust and see a lot of value in that provider," he adds. "If there’s a pattern of long-term relationships, the odds are better that your organization will be happy with the freelancer's work."

In the report, which is currently available for a no-cost download at http://sfwriting.com/freeguide, Flood offers suggestions for questions that will measure past success. "By asking about the length of other client relationships and the steps the freelancer takes to keep that work fresh and enthusiastic, the client will gain much deeper insight than by simply reviewing samples."

"The Smarter Strategy for Selecting Suppliers" can be downloaded at http://sfwriting.com/freeguide. Scott Flood Writing (www.sfwriting.com) provides effective print and online copy to companies and other organizations

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About Scott Flood Writing: We create effective print and online copy for companies and other organizations.
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