Economy Drives Families To Cut Coupons, Save Money

PC Marketing and Consulting has teamed up with GLAM Marketing to develop a one-stop coupon style website designed specifically for consumers looking for Dollar General coupons, sales and special events.
By: GLAM Marketing
 
 
May 24, 2011 - PRLog -- May 24, 2011 – (http://www.dollargeneralcoupons.com)  With new TV shows featuring coupon clipping and a tanked economy driving people to look for bargains galore, PC Marketing and Consulting has teamed up with GLAM Marketing to develop a one-stop coupon style website designed specifically for consumers looking for Dollar General coupons, sales and special events.

Developed after a growing interest in online coupons, GLAM Marketing conducted focus groups with middle income families to determine what drives them to online couponing. With roughly 65% of those tested reporting the desire to find store specific coupons without the need for visiting several websites, GLAM went to work developing the first of three test websites, Dollar General Coupons or http://www.DollarGeneralCoupons.com . The idea is to integrate sales, promotions and upcoming events into an easy to use, easy to follow website that can save families hundreds of dollars on grocery and apparel.

Many shoppers are drawn to DG for their low prices, wide variety of name brand products and integrated grocery section without the oversized big box store feel. Consumers shared that their interest in Dollar General was driven by location, cleanliness and price. Recently, Dollar General began accepting coupons to add to their already reduced prices, a savings some say is worth the drive.

GLAM Marketing is a Florida based marketing and public relations firm supporting the growing needs of small business owners. The newest website, http://www.DollarGeneralCoupons.com is the second release of a market specific product based site. In March, http://www.SonnysBBQcoupons.com launched with over 1500 unique visitors in just 24-hours.

Since 1999, PC Marketing and Consulting has provided additional support and resources to marketing firms across the nation. With a staff pool of more than 25 experts in the fields of creative writing, ad copy, billboard design, media relations, web-based promotions and more, PC Marketing and Consulting can staff almost any project nationwide.

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GLAM Marketing is a Florida based marketing and public relations firm supporting the growing needs of small business owners. The newest website, http://www.DollarGeneralCoupons.com is the second release of a market specific product based site. In March, http://www.SonnysBBQcoupons.com launched with over 1500 unique visitors in just 24-hours.

Since 1999, PC Marketing and Consulting has provided additional support and resources to marketing firms across the nation. With a staff pool of more than 25 experts in the fields of creative writing, ad copy, billboard design, media relations, web-based promotions and more, PC Marketing and Consulting can staff almost any project nationwide.
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