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How To Generate More Leads With Social Media at MarketingProfs B2B Forum 2011
At the MarketingProfs 2011 B2B Forum on June 13-15 in Boston, Christine B. Whittemore, chief simplifier, Simple Marketing Now LLC, and Kipp Bodnar, inbound marketing manager, Hubspot, will present “Generating Lower Cost Leads With Social Media”.
By: C.B. Whittemore
“Generating Lower Cost Leads With Social Media” will offer advice on how B2B businesses can integrate social media as a lead generation tool into their business model. The session offers best practices for generating leads through social media and examines case study examples of how B2B marketers are using social media to generate leads.
“Social media tools are valuable for building brand awareness and demonstrating thought leadership,”
Whittemore has been immersed in social media since 2006 – personally, for a brand and for her business. She is the author of Flooring The Consumer – a highly acclaimed weblog about the customer retail experience and marketing to women and an AdAge Power 150 Marketing Blog. She also writes the Simple Marketing Blog, a Junta42 Top 42 Content Marketing Blog and contributes to MarketingProfs.
Bodnar is Inbound Marketing Manager at HubSpot, a leader in marketing software for small and medium-sized businesses. He leads HubSpot's content marketing team—the group of marketers that uses social media, content and search engine optimization to get HubSpot found by prospective customers.
To learn more about MarketingProfs B2B Forum 2011 and register for the event, visit http://www.marketingprofs.com/
For information about Simple Marketing Now, visit http://SimpleMarketingNow.com. Or, simply contact Whittemore at cbwhittemore@
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About Simple Marketing Now LLC:
Simple Marketing Now, a marketing communications consultancy, helps organizations make their marketing more effective with social media and content marketing to better connect with customers and improve business profitability.
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