New market study, "South Africa Autos Report Q2 2011", has been published

Fast Market Research recommends "South Africa Autos Report Q2 2011" from Business Monitor International, now available
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May 23, 2011 - PRLog -- Vehicles sales growth in South Africa in February 2011 underscored a strong start to the year, confirming that demand for South African output is rebounding domestically and globally. Stronger sales in early 2011 support BMI's expectations of 21.15% growth in sales, to 509,834 units, in 2011 on the previous year. We expect to see the market reach almost a billion units in sales by the end of our forecast period in 2015.

Volkswagen's Polo Vivo hatchback and sedan was the best-selling car in South Africa in February 2011, with sales of 2,945 units, followed by Toyota Motor's Yaris Zen with 2,490 units sold. Toyota's sales increased significantly on the back of a reduction in vehicle prices. Total vehicle sales in February grew 25.2% year-on-year (y-o-y) and 8.9% month-on-month to 49,164 units. Meanwhile, exports in early 2011 have been recovering gains lost during South Africa's strike season in mid- to late 2010. Rebounding global demand pushed exports up by 11.5% y-o-y to 10,186 units in January 2011.

Full Report Details at

Following a return to positive sales growth for the South African autos market in 2010, Chinese carmakers Chery Automobile and Foton are looking to take advantage with new product launches throughout 2011. Also, General Motors South Africa (GMSA) is planning to invest ZAR530mn (US$75.23mn) in its Port Elizabeth production plant in 2011. The company's investment will be directed towards boosting the annual production capacity of the plant to 50,000 units, under the government's Automotive Production Development Programme (APDP).

As carmakers in South Africa look to step up production to meet the requirements of the APDP, attention turned to increasing levels of local content in March 2011. A 'purchasing council' comprising original equipment manufacturers has been formed to research and implement measures for increasing domestic production of components and technologies to be used in vehicle production.

One of the main tasks for the council will be to research parts and technologies, which can be used across several vehicle platforms and brands, according to Engineering News. This does not contravene competition regulations as the carmakers will not share pricing information. However, it will create the economies of scale required for the suppliers to begin to take advantage of the APDP, which imposes a minimum annual output of 50,000 units on carmakers to qualify for incentives.

Critics of the new industry policy have said it largely favours vehicles producers over suppliers. However, there are examples of investment in the supply segment increasing, in line with projects by carmakers to raise production under the APDP. The National Association of Automobile Manufacturers of South Africa (NAAMSA) argues that the stability brought about by the APDP has led to investment of ZAR450mn (US$64.6mn) in the component industry.

Meanwhile, the subject of price is increasingly pertinent in South Africa since the introduction of the carbon emission tax, which adds to the price of new vehicles. With the tax due to be extended to include double-cab pick-ups on April 1 2011, Foton may also find itself at an advantage with a lower cost model when it launches the P201 high-end double-cab truck.

Report Table of Contents:

SWOT Analysis
- South Africa Auto Industry SWOT
- Political SWOT Analysis
- Economic SWOT Analysis
- Business Environment SWOT Analysis
Regional Overview
Business Environment Ratings
- Table: Middle East And Africa Business Environment Ratings
Industry Forecast Scenario
- Production and Sales
- Table: South Africa Auto - Production
- Table: South Africa Auto - Sales
- Exports
- Table: South Africa Auto - Exports/Imports
Macroeconomic Forecast Scenario
- Table: South Africa - Economic Activity
Competitive Landscape
- Commercial Vehicles
- Alternative Fuel Technologies
- Government Regulation And Policy
Company Monitor SUV Demand Drives Chevrolet's Regional Growth
Company Profiles
- Toyota South Africa
- FAW South Africa
- Mercedes-Benz South Africa
- MAN Truck And Bus (South Africa)
- Volkswagen South Africa (VWSA)
- General Motors South Africa (GMSA)
- Nissan South Africa
- Ford Motor South Africa
Country Snapshot: South Africa Demographic Data
- Section 1: Population
- Table: Demographic Indicators, 2005-2030
- Table: Rural/Urban Breakdown, 2005-2030
- Section 2: Education And Healthcare
- Table: Education, 2002-2005
- Table: Vital Statistics, 2005-2030
- Section 3: Labour Market And Spending Power
- Table: Employment Indicators, 2001-2006
- Table: Consumer Expenditure, 2000-2012 (US$)
- Table: Average Annual Wages, 2000-2012
BMI Methodology
- How We Generate Our Forecasting Model
- Sources

About Business Monitor International

Business Monitor International (BMI) offers a comprehensive range of products and services designed to help senior executives, analysts and researchers assess and better manage operating risks, and exploit business opportunities, across 175 markets.  BMI offers three main areas of expertise: Country Risk BMI's country risk and macroeconomic forecast portfolio includes weekly financial market reports, monthly regional Monitors, and in-depth quarterly Business Forecast Reports.  Industry Analysis BMI covers a total of 17 industry verticals through a portfolio of services, including in-depth quarterly Country Forecast Reports.  View more research from Business Monitor International at

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at or call us at 1.800.844.8156.

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Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.
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Tags:Vehicle, Hcv, Car, Auto, CO2, Emissions, Extra, Lcv, Passenger, Saw
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