San Diego Company Sportaneous Wins Grand Prize in NYC Big Apps Competition

Sports-based iPhone app & website recognized by NYC Mayor Bloomberg
By: Chanel Woods-Joe
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Pickup Sports
Mobile Application
Social Media
Gps Technology
Team Sports
San Diego
New York


San Diego - California - US

April 5, 2011 - PRLog -- San Diego-based company Sportaneous, the brainchild of three SD natives, won the grand prize for popular choice and second prize overall in this year’s NYC Big Apps 2.0, a competition created by New York City Mayor Michael Bloomberg to recognize software that utilizes NYC Data Sets to create thoughtful applications that create social impact while helping the city to be transparent, accessible, and accountable.

The mobile application and website that urges users to “Be Sportaneous” won recognition for using public data to allow users to arrange and play spontaneous pickup sports games with the help of location-based technology to match players with team sports games that fit his or her unique schedule, location and skill level.

“Our goal for Sportaneous is to keep people active by fostering a social environment that encourages physical activity,” said Aaron Royston, co-founder of Sportaneous. “Taking home two major wins in the Big Apps competition cements in our minds that this app has the potential to get people moving and in turn, keep them healthy.”

The competition boasting prizes of up to $20,000 judged entries on criteria including quality of the idea, implementation of the idea, potential impact, and potential for commercialization. Judges included Jack Dorsey, co-founder of Twitter; Naveen Selvadurai, co-founder of Foursquare; and Ian Robertson, chairman of Rolls-Royce Motor Cars, Ltd.  

The app launched exclusively in San Diego in January to take advantage of the region’s optimal weather conditions for outdoor sports and is now available in New York City with planned expansion to San Francisco and Philadelphia later this year.

For more information about Sportaneous, visit To find out more about the Big Apps 2.0 competition, visit  
About Sportaneous
Sportaneous Inc. is dedicated to helping exercise enthusiasts find and participate in team sporting activities using GPS technology. The company offers a mobile application and website that makes it easy for busy people to play team sports by harnessing location-based technology to facilitate sports games at any time. Through the Sportaneous application, a person can quickly view, organize or join all pick-up games that have been proposed in his or her surrounding neighborhoods.

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Cook & Schmid Public Relations specializes in reputation and issues management, marketing and advertising for private and public companies, organizations and government agencies, ranging from start-ups to Fortune 100 companies.
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Tags:Pickup Sports, Fitness, iPhone, Mobile Application, Social Media, Gps Technology, Team Sports, Games, San Diego, New York
Industry:Sports, Technology, Lifestyle
Location:San Diego - California - United States
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