Hydrate And Help Find A Cure

Bashas’ gives portion of water sales to type 1 diabetes research
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March 24, 2011 - PRLog -- As temperatures start to rise, Bashas’ 64 supermarkets in Arizona will give residents another reason to stay hydrated.

From April 1, 2011 through June 30, 2011, Arizona’s hometown grocer will donate 10 cents from every case of Bashas’ water sold to the Desert Southwest Chapter of the Juvenile Diabetes Research Foundation (JDRF). Monies raised during the three-month promotion will help fund research to find a cure for type 1 diabetes.

“The Desert Southwest JDRF chapter is thrilled to be partnering with Bashas’ again this year,” said Jenna Smith, JDRF’s Corporate Development Manager. “We truly appreciate Bashas’ generosity and support of our chapter and our community as a whole.”

This is the second year that Bashas’ is holding the charitable water campaign in its stores to benefit JDRF. “We’re honored to be JDRF’s grocery partner,” said Edward Basha, Vice President of Retail Operations for Bashas’ Family of Stores. “We’ve had the privilege of supporting JDRF for more than 17 years, and our relationship continues to grow.”

To find a Bashas’ grocery store near you, visit www.bashas.com and choose a city from the drop-down menu.

About Bashas’ Family of Stores
Bashas’ Family of Stores – the family-owned grocer that operates Food City, AJ’s Fine Foods, Sportsman’s Wine & Spirits, Eddie’s Country Store, and both Bashas’ and Bashas’ Diné supermarkets – is an Arizona-based company founded by brothers Ike and Eddie Basha, Sr. With 8,000 members and 132 grocery stores, it is one of the largest employers in the state and one of the Best Places to Work in Arizona. Since the company’s inception in 1932, Bashas’ has given back more than $100 million to the communities it serves. For more information, visit www.bashas.com.

About the Juvenile Diabetes Research Foundation and its Desert Southwest Chapter
JDRF was founded in 1970 by the parents of children with juvenile diabetes – a disease that strikes children suddenly, makes them insulin-dependent for life and carries the constant threat of devastating complications. JDRF's mission is constant: to find a cure for diabetes and its complications through the support of research. JDRF’s Desert Southwest Chapter contributes more than $6 million annually to diabetes research, as well as provides educational information and support to newly diagnosed individuals and their families. More than 80 percent of JDRF's expenditures directly support research and research-related education including autoimmunity, complications, replacement, regeneration, and metabolic control. For more information, visit www.jdrfdsw.org.
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Source:Marketingworx PR & Marketing
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Tags:Bashas, Fundraiser, Charity, Kids, Water, Summer, Jdrf
Industry:Deals, Consumer, Shopping
Location:Arizona - United States
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