PROSKE sports appoint Lindsay Gomer as Sales & Marketing Director following Coca-Cola UEFA EURO 201

March 16, 2011 - PRLog -- PROSKE | sports has appointed Lindsay Gomer as Director of Sales & Marketing following the company’s recent appointment by UEFA TOP sponsor Coca-Cola to support its International and Local Hospitality & Ticketing Management Program at the UEFA EURO 2012™ in Poland and Ukraine.

His role will be to oversee the sales and marketing aspect of PROSKE’s Coca-Cola account team and use his sports marketing experience to help the PROSKE | sports management team grow the company.

Gomer joins PROSKE, one of the world’s leading international full-service hospitality agencies, from the NBA, where he was International Business Development Director with responsibility for establishing the NBA’s London HQ and offices in Madrid, Milan and Istanbul.

He has also worked across senior management positions for KHP Consulting; Global Marketing Communications; and TMG; and also for Jardine Communications, where he was Managing Director.

Lindsay Gomer said: “Having spent many years developing systems and the highest quality of service standards in the MICE category, PROSKE was a natural hospitality partner for a range of clients at UEFA EURO 2008™ and this combined experience was then the critical component in successfully winning the Coca-Cola programme for UEFA EURO 2012™.

“The opportunity to build on this platform coupled with the potential of working with a finely-tuned hospitality service provider was the over-riding attraction of PROSKE | sports.”

PROSKE | sports’ role for Coca-Cola at UEFA EURO 2012™ will include the management of tickets and packages during the 31-match tournament including VIP and consumer programs and all hospitality activation for local markets in Poland & Ukraine.

Dr. Andreja Wieser, PROSKE Head of Sports, added: “We are delighted that Lindsay has joined our team; he is providing added value to our offering for Coca-Cola as well as help us in our ambitious expansion of the company.

“Lindsay has more than 20 years of experience at the highest level of business development, working on a global basis in local markets and we are confident that he will be a great asset for PROSKE in the years to come.”

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Founded in 1986, PROSKE group has provided hospitality support for sponsors and corporations in over 60 countries around the world.

PROSKE group caters for events ranging from 10 up to 35,000 attendees in more than 60 countries and offers a wide range of services for sponsors and corporations including the organisation of events, corporate entertainment, travel services including flights and hotels, concierge and all other logistics.

PROSKE group has worked with a number of prestigious companies at major sporting events including Coca-Cola, who it supported at the FIFA World Cup 2006 and UEFA Euro 2008 championships.

Other PROSKE | group sports clients include UBS, Burger King and Swisscom. Non sports clients include: Siemens, GlaxoSmithKline, Pfizer, Clarins, Cisco Systems, Maserati, Novartis, RAI and Jägermeister.