Sync Driving Massachusetts Ford Sales - Boston Region Ford Motor Company

Feb. 28, 2011 - PRLog -- On any given day, stop in Jack Madden Ford and you're likely to see groups of customers and sales representatives huddled around computer monitors, setting up customer accounts for Ford's latest technology offering, their Sync voice-activated systems.

"It's amazing what this technology can do" said Charles Sectish, Director of Business Development of the Massachusetts Ford Dealership. "I'm a believer now. I traded in my 2009 for a 2011 last Friday; I'm a little embarrassed to admit it, but I bought the new car because of Sync."

"Just a week ago, we had a customer return after purchasing a vehicle four months prior. He bought the exact same car. I was curious, so I asked him why. As it turns out, he was in a solo accident on a deserted stretch of highway at 2:30 in the morning. He was knocked unconscious. Before he started driving, he paired his cell phone with the Sync system in his Fusion. When the airbags deployed, Sync called 911 through his phone. He was woken up by the state trooper that was dispatched as a result of the call. Sync saved his life."

With in-car cell phone legislation sweeping the nation, it's no surprise dealers like Jack Madden Ford are seeing interest climb in Ford's hands-free technology. The system not only provides a safety net in the event of an accident, it also provides a vehicle health report, turn-by-turn directions (no navigation screen necessary) business directory searches, weather updates, traffic alerts, news, sports scores, horoscopes, and more. It'll even read your text messages to you as they come in, and allow you to respond- all without taking your eyes off the road.

Ford details on Ford's Sync system, or a list of vehicles that can be equipped with Sync, visit http://www.ford.com/technology/sync/, http://www.jackmaddenford.com/, or call 781-762-4200.

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Jack Madden Ford is Massachusetts' longest standing Ford Dealership, serving the greater Boston metro area with new and pre-owned Ford vehicles, parts, service, and repair.