Group Offers Launched on Facebook Fan Page Storefront

Using Facebook storefront technology developed by Israeli startup Zibaba, Laura Moore Fashion launches first ever Group Offer within a Facebook fan page retail store.
By: Michael Katz
 
Feb. 24, 2011 - PRLog -- Laura Moore Fashion has officially become the first retail store on Facebook to promote items in their fashion catalog using Group Offers.  The technology behind the Facebook storefront and Group Offers functionality was developed by Israeli startup Zibaba.

“We are delighted that Laura Moore Fashion has chosen to utilize our Group Offers functionality within their Facebook store.  The buzz around Group Offers is huge and promoting these offers through a Facebook store is the ultimate online venue,” stated Ronen Shlomo, CEO of Zibaba (www.zibaba.com).  “Statistics recently released on Social Commerce Today indicate that 62% of online adults look for coupons for online stores and 12% never make a purchase before checking first for an online coupon”.

The Group Offers function went live as part of Zibaba’s Facebook storefront offering within the past two weeks and demand for the Zibaba powered technology has increased rapidly.

Ronen continued “There are other Facebook storefront applications out there, but we see Zibaba’s offering as a full marketing solution encompassing the storefront, e-commerce within Facebook, Group Offers and a fully managed Affiliate Network.  We are already underway to integrate an advertising solution for our storefront customers enabling them to run ads in Facebook and Google, directly from their shop administration interface”.

“Laura Moore Fashion has made history,” commented Michael Katz, VP Business Development and Investor Relations.  “they have the vision to understand that Group Offers running on retail products inside of Facebook is the future of Internet retail.” Katz added.

According to popular website Social Commerce Today, 93% of retailers using Group Offers would use them again as 90% of Group discounts are fully redeemed.  

About Zibaba
Founded in 2008 by Ronen Shlomo (CEO) and Arie Fishler (CTO) to offer marketing solutions that tap into the potential of social engagement, Zibaba has made ground breaking developments in the world of social media marketing.  Beginning with customized, branded applications for businesses wishing to utilize the engagement and interaction tools of social media marketing, Zibaba is now at the forefront of e-commerce for Facebook.  Providing retailers with a solution to run and manage online stores with full payment functionality, all within the Facebook social media environment.  Zibaba is a Facebook ‘preferred developer’ company.

For more information, please contact Michael Katz – michael@zibaba.com.

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Using Zibaba technology, retailers now have the ability to create a complete storefront inside Facebook which encompasses a full eCommerce solution, marketing tools and managed affiliate program. The shops utilize all social sharing functionality.
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Source:Michael Katz
Email:***@zibaba.com Email Verified
Zip:67892
Tags:Facebook Store, Group Offer, Laura Moore Fashion, Retail Store Online
Industry:Advertising, Coupons, Shopping
Location:Tel Aviv - Tel Aviv - Israel
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