Three Agencies Become One

Three top Norfolk agencies integrate to form, a new full-service marketing, creative, digital and PR offering in the heart of the region
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Norwich - Norwich - England

Feb. 23, 2011 - PRLog -- Combining the heritage, expertise and talent of three of Norfolk’s best-known agencies – Magic Online Solutions, The Works creative solutions, and The Word public relations – is a brand new integrated marketing communication solution set to benefit both new and existing regional, national and international B2B and B2C businesses across a diverse range of market sectors.

Each award-winning agencies in their own right, the decision was made to merge the Thorpe Road-based businesses into one brand, to be led by managing director Mark Littlewood. With the ‘sister’ agencies already integrated in many respects, Mark says that the launch of was the natural next step in delivering even stronger integrated campaigns to the company’s clients.

“We’re confident that an integrated, full-service offering is the way forward,” Mark reveals. “Increasingly, it’s what clients tell us they want: more coordinated services, clearer communication and access to all relevant marketing communication avenues from one single source. Our research reinforces this. We’ve also taken our cue from successful agencies in London, Manchester and other major cities that have moved to a fully-integrated offering, demonstrating that this is the way the market is heading.”

Prominent regional businesses already benefiting from this newly strengthened service include Ipswich energy provider Haven Power, Norwich-born Van Dal shoes, Suffolk specialist poultry producer Gressingham Foods and St Neots-based Toro turf machinery distributor Lely UK. The agency also counts names like electrical retailer Euronics and Bennetts Electrical among its accounts. Together with a number of new business wins and staff appointments, this makes one of the largest – and leading – agencies in the region.

“The beauty of our newly integrated offering is that clients can opt for a comprehensive service or pick and choose only the specialist services they require for total flexibility,” Mark continues. “Not only does this allow clients to retain the benefits of using expert, specialist agencies, but it also means they’ll reap the rewards of a proper, cohesive process that covers every element of the marketing mix. This perfect synergy, whatever services clients use, in turn leads to more cost-effective campaigns with improved return on investment. And all this from an agency with a proven background in implementing successful, award-winning campaigns for a diverse range of clients across an array of sectors.”

For more information, visit Alternatively, call 01603 252555 or email



Combining the heritage and expertise of established, award-winning agencies, Magic, The Works and The Word, is a new integrated agency that aims to provide one single full-service marketing communication solution. The agency’s services span brand development, creative, digital, public relations and marketing for both B2B and B2C clients across an array of market sectors. is based at 12 Thorpe Road, Norwich NR1 1RY. Call 01603 252555, email or visit

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Combining the heritage and expertise of sister agencies Magic Online Solutions, The Works and The Word, is an integrated agency based in Norwich that aims to provide one single full-service marketing communication solution.
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Phone:01603 252555
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Tags:Marketing, Digital, Integrated, PR, Agency
Location:Norwich - Norwich - England
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