On March 15th, One Lucky Person Will Win a New iPad from LaFontaine Chevrolet in Dexter, MI

Feb. 15, 2011 - PRLog -- You've probably seen something like this before. You are surfing a web-site, and splashed all over your monitor are banners and buttons encouraging you to' click' in order to win a free high ticket item such as a Playstation 3, an Xbox 360, a Blu-Ray player, or even an iPad. You may have possibly clicked on that banner only to find out that to be eligible to win, you would have to fill out a complicated survey or two and in the end, you just weren't sure if you didn't do anything more than give your personal information away to strangers.

When LaFontaine Chevrolet, located just outside of Ann Arbor, MI decided they wanted to give an iPad away to one of their customers, it was of utmost importance that they approach the contest in a way that was open, easy to enter, and had a definitive award time.

"The last thing we wanted to do was give people the feeling that this wasn't real. In all of our communications & contest rules, you will see that there is indeed an iPad to win and we will be giving it away on March 15th", says Eric Wilson, the the eCommerce Director for the LaFontaine Automotive Group.

When asked about the transparency of the contest, Mr. Wilson made it clear that, "In order to be entered, all you have to do is have a Facebook account, and 'like' the official Facebook Page of LaFontaine Chevrolet. That's it. A couple of mouse clicks and you are entered".

The drawing is going to be held on March 15th, although that wan't the original plan. "When we first came up with the idea, we thought we would end the contest once we reached 500 likes for LaFontaine Chevy on Facebook", noted Carlito Mojica, the Business Development Director for the LaFontaine Automotive Group.

However, after launching the contest with the intention of gaining 500 fans, they later decided to give the contest a definitive end-date. "We realized that in today's world of instant gratification, it was better to give everyone a date and time they could mark on their calendars, so the potential winners could all tune-in to the drawing  to see if they won" said Mr. Mojica.

That seems to be about as straight forward a contest you can have. Simply log on to Facebook and "Like" the official LaFontaine Chevrolet Facebook Page before March 15th. Prior to the day of the drawing, all entrants will be notified by LaFontaine Chevrolet where they can tune in to watch the drawing live to see if they've won.

http://www.youtube.com/watch?v=NXFuSSGJZjo



# # #

We'll go above and beyond to exceed all of you expectation at LaFontaine Chevrolet in Dexter, MI

You can find us on Facebook at http://www.facebook.com/LaFontaineChevrolet
You can follow us on twitter at http://www.twitter.com/LaFontaineChevy