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Fort Worth Acura dealer ranks #1 for New and Certified Preowned Acura sales in January
The results are in: Mac Churchill Acura of Fort Worth ranked #1 in the Southwest Zone for January 2011 in both New and Certified Preowned Acura sales.
By: Ray Evans
“A lot of people are finally seeing the value in Acura,” says General Manager Sharbel Lattouf. “Our record sales last year made us the number one sales volume dealer in Certified Preowned Acura for the entire Southwest Zone in 2010.” “We plan to keep that crown in 2011,” he added.
With a great line-up like TSX, TL, RL, RDX, MDX, ZDX, and the all-new TSX Sport Wagon its understandable why Acura sales have skyrocketed nationwide. As a brand, Acura has stylish good looks, great performance, super reliability and one of the best resale and residual values on the road today; that’s a powerful combination for both new and preowned buyers. Add an aggressive pricing strategy like Mac Churchill Acura and it’s no wonder Mac Churchill Acura is setting sales and service records every month.
“Acura is in the thick of an extremely competitive luxury market as the economy slowly recovers,” said Jeff Conrad, vice president of Acura sales. “Achieving 12 straight months of double-digit sales increases is an accomplishment we can be really proud of.”
According to the report, Acura sales increased 11.6% in January, led by the Acura MDX; but the record sales of Mac Churchill Acura is an extraordinary accomplishment considering Mac Churchill Acura is the smallest of the four Acura dealerships in the highly competitive Dallas Fort Worth market.
“We try harder,” grinned Mac Churchill, owner of Mac Churchill Acura. “We have always focused on the customer,” he added. “Having happy satisfied customers is our top priority; it’s what earned us our eighth Precision Team Dealership of Distinction Award from Acura last year.”
Imagine, a small, award-winning dealership in Northeast Fort Worth selling more New and Certified Preowned Acura’s than any Acura dealer in eleven states…they must be doing something right.
Congratulations to Mac Churchill Acura for a job well-done.
About The Acura Southwest Zone 6 Newsletter: The Acura Southwest Zone 6 Newsletter is an official publication of the Acura division of Honda Motor Company and reports the final sales figures for all dealers in the Southwest Zone.
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About Mac Churchill Acura: Family owned and operated, Mac Churchill Acura is the premier Acura Dealer in Tarrant County and eight-time recipient of the prestigious Precision Team Dealership of Distinction Award from Acura. The number one sales volume dealer of Certified Preowned Acura in an eleven-state zone for 2010, Mac Churchill Acura offers a full line of New and Certified Preowned Acura including the TSX, TL, RL, RDX, MDX, ZDX and the all-new TSX Sport Wagon; as well as an award-winning Service Department and OEM Acura parts depot. Visit their website at http://www.MacChurchill.com or call Mac Churchill’s MiTeam at 866-760-5051.