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PR executive David Petie asks “what does your business stand for”?
Most people who buy goods or services gravitate towards organisations that “stand for something”. The image you project in your chosen marketplace is fundamental to attracting the right customers.
By: David Petie
Mandore Media helps organisations communicate their stories, by combining creative thinking, consistency and integrity. Good story telling is simply about communicating who we are and what we are about. And, more importantly, what we “stand for”.
David has a firm grounding in both PR and business, having worked as a journalist, communications executive and management consultant for many years. “Business people are keen to understand the benefits of investing in PR, and in many cases these aren’t clear”, says David.
The primary objective of any press coverage is to support the strategic aims of the organisation in question. Mandore Media’s proposition represents a step change in the delivery of PR and Media services, where these elements are seen as strategic, helping large and small businesses manage the perception of customers, suppliers and other people.
Award winning writer, successful journalist and photographer, David has combined a range of skills to create a unique business. “My take on PR is slightly different from most in the industry”.
David believes that he is innovating the way PR and media services are delivered, setting a new agenda for the industry. “If used effectively, PR can be an important element in helping an organisation achieve its strategic ambitions, whether this be in support of a major sales campaign, company reorganisation or new product launch. Effective campaigning can even help change government policy.”
Mandore Media creates public relations programmes that go beyond the simple press release. From on-line campaigns, to focused events and editorials, there are many ways to reach your chosen audience. What is it you want to say, but more importantly, what do you stand for?
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Media relations organisation based in North Wales with global coverage. Representing our clients interestes in the UK, North America and the Middle East.