New directory enables companies to micro-target expatriates

According to a Just Landed survey, more than 70% of expatriates have problems finding reliable service providers abroad. At the same time, companies are also experiencing difficulties addressing expatriates through traditional media.
By: Alicia Bárcenas
 
Feb. 8, 2011 - PRLog -- With Just Landed's new directory, companies are now able to micro-target expatriate customers all over the world.

“As one of the leading expatriate portals, we get a significant number of advertising requests from companies serving the expat market”, explains Simon Lynch, Managing Director of Just Landed. “However, many of these companies are expatriates in very specific locations or languages. For example, we might have Spanish-speaking lawyer looking for customers in Berlin, or a financial consultant targeting English-speaking expats in all of Western Europe”. The new Just Landed directory – http://directory.justlanded.com enables companies to target expatriates in their native language and in the target markets of their choice. Listings can be enhanced with images and video to produce a compelling pitch to users. “Each year, more than 20 million expatriates look for products and services on Just Landed”, explains Simon Lynch. “Our new directory offers a quick and efficient way of finding product or service providers for specific needs.” New features include various options for contacting advertisers, users can now fill out an online form, click through to an advertiser's website or use their posted contact information.

About Just Landed
Just Landed is a website for expatriates, providing a one-stop solution for information, services & social life abroad. The site attracts more than 20 million users per year. It includes more than 50 country guides, an expat community, an international job board and a marketplace for worldwide property.

For more information email press@justlanded.com, call Alicia Bárcenas on +34 911 542 945 or
visit http://www.justlanded.com

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Expatriate guides

Moving abroad or already living, working or studying in a foreign country? Just Landed offers information and services for expatriates - making your expat life easier, cheaper and generally more enjoyable.
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