News By Tag
News By Place
New York City Police Department Nudie Cop Puts Clothes On
Fast Eddie Mallia, the former NYC cop who became Playgirl Magazine's all-time best selling cover boy, wants you to put some clothes on! His clothes, to be exact. He is launching an outrageously funny t-shirt company called Somewear-USA.
Las Vegas, NV - During the week of February 14, 2011, America's hottest new t-shirt experience - Somewear-USA Clothing Company - will reveal it’s 2011 Outrageously Funny T-shirt Line at The MAGIC Marketplace in Las Vegas, Nevada. This is the preeminent trade event in the international fashion industry and will be held The Las Vegas Convention Center & Mandalay Bay Convention Center from Feb. 14-16. The rapidly growing Somewear-USA Company will feature its brand new and "creatively twisted" t-shirts in four distinctive divisions:
*Wacky Wear *Baked Wear *NYC Wear *Girly Wear
"We are more than a t-shirt 'business,' we're a state of mind." says Fast Eddie Mallia, Designer/CEO of Somewear-USA. "When you see other people wearing our shirts, they grab your attention and make you think for a few seconds before you smile and say, 'ahhh, I get it, that’s funny!' Every single time that happens, we feel our mission has been accomplished."
The Somewear-USA vibe will help you slow down, step away from the rat race, and allow yourself (and others) a well-deserved moment to laugh. Just by wearing an ingeniously witty Somewear-USA t-shirt, you can help someone else feel good.
As Fast Eddie declares: "Our shirts help convey this vital and serious message: Take a break, take a breath, and have a laugh." All Somewear-USA t-shirts are made from 100% pre-shrunk, durable, and breathable cotton.
You can visit Somewear-USA at the STREET UNLIMITED Section of this year's MAGIC Convention. Somewear-USA is listed under Killer Tees.
PRESS RELEASE PRESS RELEASE PRESS RELEASE
NYPD NUDIE COP PUTS CLOTHES ON
New York, NY - Fast Eddie Mallia, the former NYC cop who became Playgirl Magazine's all-time best selling cover boy, wants you to put some clothes on! His clothes, to be exact. The charismatic Mallia, who notoriously posed for Playgirl in his NYPD uniform and caused a firestorm of controversy, is launching an outrageously funny t-shirt company called Somewear-USA. These high-quality, light, breathable cotton t-shirts have already become an underground sensation and have been turning heads thanks to the various athletes, celebrities, and other trend setters in NYC and LA.
Somewear-USA's online store is getting the attention around the globe and is being followed quickly by distribution through a network of retail boutiques and wholesale channels worldwide. The new line will be conceptualized in four divisions:
Wacky Wear, Baked Wear, Girly Wear, and NYC Wear.
# # #
The vision and concept of the Somewear-USA Clothing Company™ line sources an unconventional style of humor—the basis and foundation behind all of our wears. Our clothing is fun, comfortable, and a perfect fit for anyone with a keen sense of humor, or the ability express oneself without saying a word. Somewear-USA™
Over the last decade an enormous market has flourished for hip, comfortable, and high quality wears. Casual, comfortable sportswear has become the acceptable level of dress from the urban to the corporate, from night clubs and lounges to fine dining restaurants, from movie premiers to music videos, from the beach to the classroom, and... oh yeah, the gym to everyday life! We believe that everyone has a sense of humor, and there's no better way to express it than through clothing.