Celebrity Stylist Clark Russell Launches "be Clarked" a new economically smart luxury hair care line

Feb. 4, 2011 - PRLog -- Lafayette, Ca- Clark Russell, Celebrity Stylist and season finale star of The Style Network Show “Split Ends”, would like to introduce his new economically smart product line named “be Clarked”.  The new luxury hair care line donning the Stylists name was designed to simplify the foundations of the top products used on the market today. Each product in the “be Clarked” line is a multi-use product that boosts functionality and minimizes the clutter and overspending on having to purchase multiple products. The line officially launches in May 2011 however those who attended the ISSE (International Salon and Spa Expo) were able to get a sneak peak of how the products look and work in an educational class presented in partnership with the NLCA (National Latino Cosmetology Association).
The “be Clarked” line consists of eleven luxury hair care products designed by Clark Russell and his team to simplify the best of the top products on the market today. The “be Clarked” products are economically smart because they not only are a fusion of several products one would use to achieve a look, but they can also be used on multiple hair types and textures. The sizes are also economically designed by being a larger 12 oz, rather than the typical 8 or 10 oz size that is on the market today.
Most popular in the line is “arrogance”, a  multi-functioning hairspray, which with a dial you can select from a light, medium or firm hold spray. The eleven luxury items (product description below) were created by a stylist who works in his salon and on location, with clients that need multiple products for their hair. The idea was to consolidate and make the choices for the client and the stylist easier because the product serves more than one purpose. The “be Clarked line is never tested on animals, is produced in California, is compliant with California State Environmental Laws and is found only in fine salons and is never diverted.

About “be Clarked”:
The new “be Clarked” line consist of eleven show stopping products, including “arrogance” a revolutionary new hairspray that is packing the punch behind the ego and hair boosting name. The hairspray is a hairstylists dream, as it comes with three different levels in one can. With the twist of a dial you can select from a brushable mist light hold, to a setting spray and a firm hold finishing spray. For the stylist that does everything, “arrogance” is a smart economical solution. Besides clearing up the clutter of multiple hairsprays, the product is also humidity resistant, thermal friendly and has a light pleasant scent.
Other products in the “be Clarked” line consist of “revive” shampoo and conditioner, an argan oil infused, weightless, anti aging set which is sulfate free, sodium chloride free and paraben free. The set is safe for all hair types and chemical processes making it a universal luxury treatment for all clients.
For natural hair and blondes, the “be Clarked” line includes “replenish” shampoo and conditioners. The anti-static set serves as a daily system infused with silk proteins to add shine, balance the pH levels and does what a deep conditioner will do in just 60 seconds.
Also in the shampoo and conditioner series of “be Clarked” is the ultra hydrating “quench”. For dry, distressed, frizzy hair, “quench” is the solution. This sulfate free, sodium chloride free, paraben free creamy shampoo is paired with a keratin infused hydrating vanilla been conditioner that not only hydrates but knocks out the frizz.
Conditioning and straightening is part of the “be Clarked” line with “straighten up”, a leave in conditioner fused with a straightening balm. This paraben free product not only smoothes and straightens hair with blow drying, but can be used as a lightweight gel to tame frizz in curly hair.
Pairing with “revive” the “be Clarked” product line also offer “shine luxe” a deep penetrating protective, hydrating shine serum made from French argan oils. The “shine luxe” not only hydrates, but also acts as a heat styling and UV protectent.
There are no limits to height when it comes to “fluffer” and “boost” from the “be Clarked” line. “Fluffer” offers a very simple solution to those looking for automatic volume and texture with the capability of acting as a dry shampoo. “Fluffer” gives the hair a boost at the root for limp lifeless hair in a workable fine matte finish powder.
For wet styling, “boost” is an incredible solution for maximum volume and textured curls. For blowout styles, boost acts as a high volume root boost. For curls, working the “boost” into the roots and through the ends give volume and texture to curls.
Not only are the “be Clarked” luxury hair care products economically smart for their multi-functioning elements, but the sizes are more generous as well. Typically sold in 8 oz and 10 oz bottles, “be Clarked” products come in a larger economic size of 12oz. The luxury “be Clarked” product line is also never tested on animals, is created in California and is compliant with California State Environmental Laws.
About Clark Russell:
Clark Russell has built his career on knowing that being a great hairstylist means not limiting yourself to one ethnicity in hairstyling. Clark Russell, who is a "VIP Make-Over Artist”, has taken on this philosophy to his clients. When starting out in his career, Clark Russell was crossing over ethnic boundaries with his clients to give them the polished look they wanted. Clark has implemented this concept throughout his career and has become a respected stylist, make-over artist and beauty expert.  
Now coined as a Celebrity Stylist, VIP Make-Over Artist and Beauty Expert, Clark has built a multi ethnic international cliental that circulates through his chair and salon. Clark has been a Latino Beauty expert and event correspondent for Latin Heat Entertainment and a stylist as well. Working on celebrities and as a correspondent Clark has attended and styled clients for the Imagen Awards, the ALMA Awards, Oscar Night America, Grammy Awards, Rock the Kasbah and many more events. Clark has worked on celebrities and highly regarded philanthropists, including Maria Menounos, Aisha Morris, Richard Branson, Eve Branson, Colleen Dominguez, Vicki Liviakis, Marilu Henner, Nadia Alexandria and many more. Clark has also worked on hair styling and makeup artistry for several music videos and commercial projects including projects for Carlos Santana’s restaurants, Khelleher & Associates, TART Collections Constance Marie’s Fashion line, and Ed Hardy’s Street Fame fashion show for LA Fashion Week.  Clark also teamed up with greeting card store Papyrus and fashion designer Rami Kashou for Vogue Magazine’s “Fashion Night Out”.
Clark Russell and his work have been featured in several industry related magazines such as Maly’s Salon Professional, Salon Sophisticates Magazine, Short Hair Magazine, Sophisticates Hairstyle Guide Magazine, Behindthechair.com, LatinHeat.com,  California Stylist Magazine, BE Magazine. Also being featured in several other national and local publications, Clark has been in LA Opinion, Bay Area Newsgroup, The Dixon Tribune, Diablo Magazine, examiner.com Walnut Creek Magazine, and VIP Latino to name a few. Clark and his salon have had a few show business stints themselves appearing on The Janice Dickinson Modeling Agency Show on Bravo, and the salon was also featured on the Emmy nominated season finale of “Split Ends” on the Style Network.
Clark Russell is set to launch his own luxury hair care product line “be Clarked” in May 2011.  The line, which is inspired by his work as a make-over artist and celebrity stylist will allow clients to achieve great looks at home, while being economically smart.