Launching of klein + lu’s bamboo viscose clothing for men and women.

Feb. 3, 2011 - PRLog -- Los Angeles, Ca USA:  Designer Evie Seifu has launched a collection in bamboo viscose and organic cotton, inspired by Karma and Bhakti yoga disciplines. Each basic or fashion tee, tunic or pant is well-priced and garment dyed, allowing klein + lu to offer a wide range of colors. Using sustainable materials, signature label klein + lu demonstrates to the industry as a whole that eco-fashion is feasible, and can indeed be profitable.

“It is truly time to join hands to help preserve our earth.” says designer Evie Seifu
Currently less than 1% of the garment industry incorporates green products. klein + lu reaches a broad spectrum of consumers; focusing both on the wholesale/retail industry and on direct impact, web-based sales and marketing.

Over the past 15 years, Evie Seifu has designed for Rampage Clothing, Bisou Bisou, Dawls and has designed and manufactured her own label, Art District. Inspired by her Yoga practice, the new line unites knowledge of design with a spiritual opening and concern for our world.

“Refresh, renew, and balance our bodies and our world” is the motto at klein + lu – “we have to look in before we look out.”
 Customers may choose to include embroidered wisdom sayings that helps one realize that “we are all one and that it is our basic right to be happy.”

Here’s what some have to say about their Klein + Lu pieces:
Fufie Baraki - Mom, Government Coordinator “I was surprised when I got my tee shirts; they are so soft and silky…. This is bamboo? I love it.”
Guido Frenzel – Cameraman, expert skier, all-around sportsman, “Wow, this is great for hiking, mountain climbing…I could go on. This is so comfortable -- perfect for the active guy like me.”
Andrea Harrow - librarian, hiker “This top is so beautiful and soft and hangs just right. I need another one in another color.”
Tsion A. Tekle – Retail Manager, traveler, avid reader
“I love my pants :) they fit so well and are Soooooo SOFT. klien+lu has a new satisfied customer.”

Active wear, travel wear, yoga wear -- Klein + Lu bamboo is widening the green trend in the fashion industry.
Webstore: http://kleinandlu.com
Email: info@kleinandlu.com
Email: evieseifu@kleinandlu.com

# # #

An online boutique offers women’s and men’s bamboo viscose/organic cotton clothing ranging from basic tees to more fashion tees, tunics and pants. Bamboo viscose is perfect as a sports t shirt; for outdoor wear as well as for yoga wear or loungewear.