DynPro and SugarCRM announce strategic partnership

Jan. 26, 2011 - PRLog -- Cupertino, Calif. and Raleigh, N.C.—January 25, 2011—SugarCRM, the world's fastest growing customer relationship management (CRM) company, today announced a new partnership with DynPro, a dynamic, fast-growing information systems consulting firm specializing in business intelligence (BI), CRM and enterprise resource planning (ERP). By incorporating SugarCRM into DynPro’s current offering, the company has developed vertical market applications to enhance productivity and further customer relationship management processes.

“We’ve integrated the SugarCRM solution into projects in pharmaceutical, real estate, insurance and franchises and found that is has become a strong asset in enabling our customers to efficiently and effectively manage their day-to-day contacts within the specific applications and modules we have created,” said Barrett Powell, VP of Business Development at DynPro.

This partnership combines SugarCRM’s open source application with DynPro’s expertise in utilizing its customers’ existing strengths and finding effective solutions and challenges. More than 7,000 customers and half a million users rely on SugarCRM. DynPro has deployed SugarCRM to customers such as Colliers International for Commercial Real-Estate and Doctors Management for medical related CRM.

DynPro created an application, PharmaCRM, built to mimic the features of Siebel Life Sciences at a fraction of the cost. The company added features for social media and rating contacts’ influence. DynPro realized that this application could be used for many different industries; DynPro has also customized the Influence Matrix module, originally built for PharmaCRM, for other industries with great success. The Influence Matrix is a dynamically generated “spider web” graph showing the relationships between contacts and who influences whom.

The product range of SugarCRM is characterized by its openness and flexibility and meets needs of companies of all sizes. The SugarCRM solutions easily adapt to each type of environment and competencies—providing a flexible and cost-effective alternative to proprietary solutions. Moreover, the open source architecture of SugarCRM allows companies to develop and better integrate their customer processes.

“DynPro’s creation of different applications and modules within SugarCRM speaks volumes to the open, flexible solutions that SugarCRM has to offer,” said Jeff Campbell, vice president of channel sales at SugarCRM. “We are pleased to see such a top consultancy company working with open source tools that deliver low cost (and in some cases free) solutions that increase productivity.”

About DynPro, Inc.
DynPro designs, develops and implements business-to-business and business-to-consumer solutions. The company supplies accurate and up-to-date information access for better CRM, including product browsing, ordering, checking on status, or reporting a problem. DynPro consultants include system architects, web designers, deployment experts, technology analysts, software developers and information specialists. For more information, visit www.dynpro.com.

About SugarCRM
SugarCRM makes CRM Simple. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than seven million times and currently serve over 700,000 end users in more than 130 countries. Over 7,000 customers have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld, Customer Interaction Solutions and Intelligent Enterprise.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.

Media Contacts:
North America
Britt Gottlieb
Schwartz Communications
SugarCRM@schwartzcomm.com
415-512-0770

Deutschland
Svenja Op gen Oorth/Anja Klauck
Eloquenza
+49-(0)89-242038-0
sugarcrm@eloquenza.de
France
Veronique Loquet
ALX’Communication
+33 (0) 668 427 968
vloquet@alx-communication.com
U.K.
Martha de Monclin
Bijou PR
+44 (0)777 168 2434
Martha@bijoupr.com

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DynPro, Inc. designs, implements and manages enterprise solutions for business. We increase efficiency, streamline processes and provide in-depth business intelligence to companies looking for an edge in the globally connected marketplace.