It is a Big Deal to protect your iPad screen

Jan. 17, 2011 - PRLog -- A growing industry is developing around protecting  your iPad or not with a screen film protector. Unlike the iPhone, an average consumer will face quite a challenge to get the film to adhere to an iPad screen with perfect alignment and without trapping any bubbles. Some companies like Zagg, sells their screen film that protects both the front and back, and shipped the film with a little squeegee to assist you in getting those bubbles out. It's kind of amusing that you need an accessory to install an accessory, but it does help. If you want to go the cheap route you can order one from Brilliantstore which comes with a hardcover for the back and a screen film for the front for less than $10. You can use an ordinary HB2 round pencil wrapped in soft facial tissues and roll out the bubbles starting from the center and going outward to all four corners. This is the “try and true” method taken from picture mounting from the old days.
But putting the consumers in this predicament by Apple is a puzzle to me. I found an article on reviews.cnet explaining this phenomenon by Apple.  “Before the launch of the iPad, Apple removed all the plastic and film screen protectors from its online and brick and mortar stores, even though they are among the most popular accessories for the iPhone and iPod Touch. Apple didn't seem to give any particular reason for this move, but as iLounge noted in an article, "One vendor speculated that the ban is an Apple marketing attempt to suggest screen durability, despite scratches that have damaged both plastic and glass displays of its products for years." Others have mentioned that because it's hard to adhere the film to the screens without having tiny bubbles get trapped underneath the film, people get frustrated and frequently return the protectors--or at least try to.”
Though Apple's banished film screen protectors from its stores, including mirrored film and antiglare film for laptop screens, that hasn't stopped companies from making them.
It is a big deal to putting a film over the iPad's screen. Like the iPhone or iPod Touch you end up putting the device in a pocket with change or keys (inadvertently) and the screen can end up getting scratched despite how scratch-resistant it's supposed to be. For the iPad which is not pocket-friendly, the consumer will more likely be exposed to chances of the screen getting scratched and damaged. Any prevention for your screen is better then none for your iPad (I haven't tried the drop test). Thus you are resisting  getting another ding from Apple, again.

Check out the selection of covers and screen film protectors for your iPad at Brilliantstore.com
http://www.brilliantstore.com/ipad-screen-protectors-dekc...