Sales Simulations: A Powerful Way to Develop Superior Sales Teams

Jan. 20, 2011 - PRLog -- Companies have come to realize that having a superior sales team is more important than ever and that building a superior sales team is more challenging than ever.  When faced with the challenge of winning a sales opportunity, it's not just about making great sales calls – it's about making great sales calls, on the right people, at the right time, with the right message.

Sales excellence must be sustained over an extended period of time in a wide variety of ever changing market situations. Sales simulations are one sales training innovation that is quickly developing an impressive track record for achieving that goal.  As Richard Ruff, co-founder of Sales Horizons, recently noted: “Sales leader evaluations consistently indicate that training programs using sales simulations make a difference that matters on achieving bottom-line results.”

Sales simulations can address a wide variety of sales training needs ranging from training new hires in selling fundamentals to advanced programs for national account managers. At this point, it is a fair to say that sales simulations represent a viable alternative for addressing the entire spectrum of sales training needs.

Each Sales Horizons’ sales simulation is a one-day total immersion classroom sales training program that replicates today’s sales challenges. During the sales simulation each sales team develops an overall account strategy and then modifies it as the sales simulation progresses, circumstances change, and their sales strategy becomes outdated. In the end, a competitive assessment can be made as to the sales team that has best navigated the sales opportunity. Throughout the sales simulation, sales teams receive in-depth feedback on sales skills and sales strategy and have an opportunity to apply all their previous sales training and product training.

Sales Horizons’ sales simulations have been customized specifically for the health care and B2B markets. A third version, Build Your Own Simulation, is also available. This version contains a set of templates enabling companies to develop and deliver their own customized sales simulation.

Finally, what makes Sales Horizons sales training programs different from other great sales training programs? The answer is the pricing model.  Companies no longer have to choose between effectiveness and affordability. Sales Horizons programs have a proven track record with market leading companies – and equally important, in this challenging economic environment, they are available as a one-time affordable single license-to-use fee. The license-to-use purchasing option eliminates per head fees and provides a flexible mechanism for companies to leverage internal capabilities to modify and update the sale simulation materials.  Plus, the license provides the opportunity for each company to further customize the sales simulation.

To learn more about Sales Horizons' sales simulations visit us at: http://www.saleshorizons.com/Sales_Simulation.html or call Richard Ruff or Janet Spirer 480-329-4182.

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Dr. Richard Ruff and Dr. Janet Spirer – the founders of Sales Horizons – have worked with market leaders for 20 years to design and develop innovative sales training programs. By working with such companies as UPS, Smith & Nephew, Kimberly-Clark, Textron, Covidien, Boston Scientific, Guidant and Medtronic, Sales Horizons has learned what it takes for sales training to make a difference that matters.

Sales Horizons offers companies a new generation of proven sales training programs designed with market leading companies ... that companies can deliver, modify, and brand to their organizations. And the one-time license fee is compatible with today’s economic realities.

To learn more about Sales Horizons, look at our website: http://www.saleshorizons.com