Little Guy Takes Big Swing at Groupon

Jan. 14, 2011 - PRLog -- CHICAGO, IL – Last week when Groupon referred to the 500 competitors in the daily deal mix as irrelevant on the Today Show, the CEO of TroopZilla was not happy. In fact, this bothered him so much he voiced his opinion with a stinger in the Red Eye, asking Groupon if the irrelevant statement was in reference to TroopZilla’s subscribers, local businesses, charities or everything in general.

Neither Andrew Mason nor Groupon know the deal behind the big deal with TroopZilla. Williams, the owner of the Chicago franchise that is part of the international chain AArrow Advertising, launched TroopZilla - a website that promotes different deals-of-the-day (each a ‘Zilla’) to its users (the ‘Troopz’). In November of 2010, in an effort to employ some of the inner-city kids he works closely with in the Cabrini Green neighborhood of Chicago, Williams started using AArrow Sign Spinners to push the TroopZilla product.

And he’s not the only one. Two more AArrow Advertising franchisees across the nation have jumped on the Zilla bandwagon to drive customers to merchants and providing huge savings to subscribers, all the while utilizing the power of guerilla marketing and their AArrow Advertising franchises to increase awareness about TroopZilla and create jobs for youth.

“I am very passionate about employing, developing and empowering youth to become future leaders in their communities,” Williams said. “For years, countless youth consistently ask me if I know of any jobs openings and now TroopZilla is a way I can provide them with work in advertising.”

While TroopZilla loves to introduce people to great deals, the company also wants to bring good to the world. In addition to providing jobs for an age group that needs it most, TroopZilla gives back a portion of revenue to a different CharityZilla each month. TroopZilla may be the little guy right now, but the product isn’t just for profit, but for sharing, empowering and developing leaders in your city.

To get TroopZilla’s daily deal for free sign up at TroopZilla.com.

To learn more about how to be featured on TroopZilla go to http://troopzilla.com/list-your-business.html.

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TroopZilla is a group deal program that leverages collective
purchasing power to provide incredible local deals (Zillas) that
offer huge savings for customers (Troopz) while also driving
massive customer increases to merchants.