Goodreads Launches Monthly New Releases Mailer
Goodreads has launched a unique book discovery tool—the New Releases mailer.
By: Elizabeth Chandler - Goodreads.com
Goodreads members who opt in to the New Releases mailer will see new books by authors on their shelves. For example, readers who shelved The Memory Keeper’s Daughter (2005) will learn that Kim Edwards has a new book, The Lake of Dreams (available January 4, 2011), the novelist’s first book in five years. Similarly, the new releases mailer will alert fans that the next book in their favorite series is now available, such as Awakened, the highly anticipated eighth book in the popular House of Night series (available January 4, 2011).
Additionally, readers can opt to receive the month’s top titles in 12 genres: Fiction, Nonfiction, Young Adult, Children’s, History & Biography, Memoir & Autobiography, Mystery & Thriller, Romance, Science Fiction, Fantasy, Historical Fiction, and Graphic Novels & Comics. This “New Releases by Genre” section includes exciting book releases, such as Kurt Vonnegut’s While Mortals Sleep, a collection of previously unpublished stories (available January 25, 2011), and uncovers books of interest within the reader’s favorite genres, such as nonfiction release The Science of Kissing: What Our Lips Are Telling Us (available January 5, 2011) or historical fiction release Clara and Mr. Tiffany (available January 11, 2011).
Goodreads is the largest social network for readers in the world with more than 7 million unique visitors each month. More than 4.2 million members have added more than 123 million books to their profiles. A place for casual readers and bona-fide bookworms alike, Goodreads members recommend books, compare what they are reading, keep track of what they've read and would like to read, form book clubs, answer trivia, and much more. Goodreads was launched in December 2006.
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Goodreads is the largest social network for readers in the world with more than 7 million unique visitors each month.