The Fatal Price of Beauty - Redefining Beauty May Save a Life

Wellness The Original Beauty Secret is a national campaign that helps women redefine the meaning of beauty. By redefining beauty we can help save many women's lives around the world. Beauty is not just a word but a feeling and lifestyle.
Jan. 6, 2011 - PRLog -- The Fatal Price of Beauty
Refining Beauty May Save a Life

Thursday, January 06, 2011
Anorexic model dies at 28 years old. How far will some go to obtain beauty? A recent poll done by Glamour Magazine revealed 71% of women feel fat, and only 46% of these women are medically considered overweight. The media is portraying a constant weight watch message and it’s hard for women not be affected.

“We want to help save the lives of innocent women by redefining a healthier beauty.” Mishell Brookins, Elite Wellness President. With the ‘Wellness the Original Beauty Secret’ campaign. Elite Wellness is redefining beauty from the inside out and highlighting the benefits of healthy living.
Wellness The Original Beauty Secret campaign is a multi-platform national campaign created by women for women all over the world using social media tools. The campaign helps to enhance positive self images for women while also redefining beauty from the inside out.

Elite Wellness asks those who are involved to define beauty by looking at the core of their own well being and how they will share their beauty secrets with the women of the world. By sharing beauty secrets from within, women will begin to realize that beauty and wellness are one in the same.

We are asking women across the country and the globe to define beauty as it pertains to living a healthy lifestyle. Sharing a beauty secret is a way for women to share how living a healthy lifestyle makes them beautiful.

In addition, the campaign has enlisted celebrities such as Beverly Johnson, Whitney Thompson among others to help redefine beauty and to share a health tip.  The campaign will encourage women across the country to do the same by posting their definition of beauty in our Facebook Page. ( Social Media has played an integral part of the campaign, women are encourage to define their beauty on the campaign Facebook page, Twitter chats  discussion on healthy beauty are being conducted, group discussion and information sharing  is also used.

The campaign will utilize the definitions of beauty provided by consumers and celebrities to create a new definition of beauty. Then “Wellness the Original Beauty Secret” will share beauty secrets and tips to achieve the definition of beauty. Celebrities that were previously interviewed asked to share their beauty secrets and we will reveal these secrets to our consumers.

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Elite Wellness Institute was founded in 2004 on the concept of living well feeling like a luxury but truly being a lifestyle. The exclusive by invitation only lifestyle brand is a new breed of wellness combing the wellness experience into a luxurious lifestyle for total wellbeing. Elite Wellness has formulated a unique concept that improves and transforms ones environment. For more information please visit our website at
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