FreelanceSEO.org - Some Useful Tips for SEO

Jan. 3, 2011 - PRLog -- Search engine optimization has evolved as a separate field in the Internet marketing and it deals with the improved ranking of websites in search results of various search engines like Google, Yahoo, Bing etc. SEO involves a very systematic work on your website promotion, following the perceived algorithm of these engines. If somebody promises you to give results within short span then you must refrain from availing his services, because there is no magic wand in SEO. However, following are some useful tips for strategizing your SEO process.

Reciprocal Links

Reciprocal links are mutually exchanged links between two websites. For Example, if “A” has a website and “B” has another then “A” can place the link of his site on B’s site and vice-versa. It is seen that sites with higher PRs (page ranks) tend to avoid the request by those having lower PRs. However, if you keep trying then you might get their approval. You must remember that gentle reminders or follow-ups do produce favorable results.

Quality Content

Whenever you write try to make it as contextual as possible. Genuine and co-related writing are preferred by the crawlers and it can also help in gaining word-of-mouth publicity. If possible, try to add content to your site periodically, as having lots of relevant contents definitely helps. You can integrate a blog to your site and you can keep maintaining that blog as the content augmentation strategy.

Titles, Meta Tags, and Description

Every page of your site must have relevant title (research a bit on the keyword tool and write the title accordingly), meta tags, and the description. You can analyze your competitor’s site or other sites having higher PR and greater traffic. This will give you fair idea on the ways of goal-driven strategy building.

Proper naming of the images

You must use ALT attribute for naming the images. For example, say, you have a page that has E-72 Nokia Mobile phone image then you must name it for the relevancy. A proper image name would be “Nokia E 71” whereas an improper naming is “xyz” or any other name that does not have any resemblance.

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