Advanti awarded the 2010 Singapore Prestige Brand Award

Dec. 22, 2010 - PRLog -- Advanti Racing, propriety alloy wheels brand of YHI International Limited, has proudly received the Regional Brand title in the Singapore Prestige Brand Award (SPBA). The SPBA recognizes Singapore brands that are developed and managed effectively through various branding initiatives.

"We feel extremely proud and honoured for be awarded the SPBA Regional Brand Award. This award attests to the group's continued commitment in developing a leading global brand," says Mr Richard Tay Tian Hoe, chairman and Group Managing Director, YHI International Limited.

He adds: '.As Formula One is the zenith of global motorsports racing, this is the perfect avenue for Advanti Racing to showcase to the world its arrival as a true global player in the aftermarket alloy wheels arena'

Apart from sponsoring Scuderia Toro Rosso in Formula One, Advanti Racing is also visible in various motorsports races in the world. The brand is the official sponsor for the Pro Handicap Team that competes in the 24-hour endurance race in Nurburgring, Germany, and official wheel supplier for NZV8's premier touring car championship in New Zealand. Advanti Racing also sponsors the Redbull Rookies, an all-female race team, in Malaysia as well as the Changan Ford Racing Team that races in six venues all over China.

Advanti Racing is now available in more than 50 countries in the world.

For more information, please visit www.advanti-wheel.com.

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YHI Manufacturing is a world leading manufacturing and distributing alloy wheels. With a large distribution network around the world, YHI has been successful in marketing its own alloy brand, Advanti Racing, and also the partner brands such as Breyton, OZ Racing, Enkei, Konig etc. Advanti Racing has emerged in various world-class motorsport arenas including the famous Formula One as an official partner with Scuderia Toro Rosso.

Advanti Racing is now available in more than 50 countries in the world.