Wisconsin Infiniti Dealership Announces Arrival of New Infiniti Performance Line (IPL) G Coupe

Dec. 21, 2010 - PRLog -- Zimbrick Infiniti of Madison, a Wisconsin Infiniti dealership assisting the community with their automotive needs since 1993, announces the arrival of the Infiniti Performance Line with the 2011 IPL Infiniti G Coupe.

The Infiniti Performance Line, or IPL, offers a new level of premium performance for Infiniti vehicles, focusing not just on engine power and acceleration, but also on redefining total vehicle performance. IPL promises unique driving attributes with exclusive designs, different from other Infiniti models in each selected Infiniti line. The 2011 IPL G Coupe is the first of what is expected to be a range of IPL performance vehicles in the future.

Infiniti Performance Line vehicles are targeted at buyers seeking performance luxury vehicles that express a greater degree of individual style. The limited production IPL vehicles begin with Infiniti's legendary emotional design and Japanese craftsmanship - and then heighten the luxury and performance levels through modifications to the exterior, interior, engine tuning and suspension.

"IPL was conceived to create a new premium performance envelope, going beyond equipment upgrades to accelerate the very soul of Infiniti's Inspired Performance," said Infiniti Vice President Ben Poore. "IPL brings all the elements together, styling harmonized with performance, exhaust note with acceleration feel, ride comfort and confident handling. It's the perfect formula for unmatched driving exhilaration."

Zimbrick Infiniti of Madison was built and established as Wisconsin's first Infiniti dealership in 1993, and has been a cornerstone franchise for Zimbrick Fish Hatchery Road.  The dealer has a highly rated Infiniti service facility, Infiniti parts department and auto body shop.

The Zimbrick family of car dealerships began over 45 years ago in Madison, Wisconsin. John Zimbrick built the dealership’s business with a philosophy of "Loving Care Service", and that approach has helped the Zimbrick family of automotive retail centers to grow to 16 franchises.

Zimbrick Infiniti of Madison
1601 W Beltline Hwy
Madison, WI 53713
(608) 277-2277

http://www.infinitiofmadison.com
http://www.zimbrickfishhatcheryroad.com
http://www.zimbrick.com

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Zimbrick Infiniti of Madison is your full-service Infiniti dealership in Madison, Wisconsin. We sell new and used cars, provide authorized service, maintenance, parts and auto body work.