Website Translation Services Can Help Your Company to Stay Ahead of the Pack

Nov. 26, 2010 - PRLog -- Poorly translated websites are an all too common sight on the internet.  Small businesses with limited time and budgets are turning to free translators to attract their overseas markets.  

But Betterlanguages.com is warning about the difficulties of relying on online translation services.  As Mike Hunter, CEO of Betterlanguages.com, explains:  

“These free services rely on machine-generated translations, which is always a risky move.  At best, they sound strange and fail to capture your marketing messages.  At worst, they could be complete mistranslations and may cause difficulties for you.”

Mr Hunter advises that you should always use human translators for your marketing materials, to gain a competitive edge in this tough marketplace.  

“Businesses put a lot of work into attracting customers locally, but if you want to reach overseas markets, you have to go the extra mile.

Using native speakers to translate your website into your target language is the best way to do this.  Your copy will sound more natural and genuine, you’ll get your message across more clearly and it shows that you care about reaching out to your international customers.

In these tough times, it may be tempting to use a free translation service to cut down on costs, but it really is a false economy.  Whether it’s a hotel attracting tourists internationally or an exporter hoping to sell overseas, they’re more likely to win the client by talking their language.”

Companies interested in professional website translations can contact Betterlanguages.com for a free quote.  All sizes and types of website, including ecommerce sites, can be translated into any language.  Find out more at http://www.betterlanguages.com/translation-services/websi...

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About Betterlanguages.com: Fast, friendly and accurate translation services between all languages, completed by human translators. For more information visit http://www.betterlanguages.com