Reason Clothing Holiday 2010 Video Look Book

Nov. 25, 2010 - PRLog -- Reason Clothing unveiled their Holiday 2010 Video look book on their website today. As a follow-up to the brand’s recent Fall 2010 look book shot by Michael Avedon, this video presents some new looks from the label as well as some behind the scenes footage from their recent shoots. Philip Bassis and Jon Totaro describe the video as ‘a fun, quick look at our newest collection in video format’. The video was shot and edited by New York City’s 151 Studios, and features the song Holidays by Miami Horror.

Founded in 2004, Reason Clothing is a full fledged menswear line committed to producing independent, quality, New York City based clothing. The brand’s range consists of t-shirts, caps, woven shirts, knitwear, premium denim, outwear, and accessories. Every piece of clothing released under the Reason Clothing label is designed, crafted, and inspected to ensure a quality product that can be enjoyed for years to come. Items are produced in very limited quantities and each piece comes individually numbered.

Since their inception almost six years ago, Reason has opened over a dozen temporary pop-up shops around the country, including one set to open in Venice Beach, California next month, and has been featured in such media as The New York Times, Antenna Magazine, Complex, URB, BPM, The Source, FHM, iD, LTD, and Mass Appeal. The brand is also a favorite amongst celebrities like Kid Cudi, Maino, The Cool Kids, Rusko, A-Trak, Wale, and the late DJ AM. Reason Brand products are currently stocked in over one hundred boutiques worldwide, and available online exclusively through the brand’s Online Store at http://www.reasonclothing.com/shop.


Click here to view the video now: http://www.youtube.com/watch?v=db6LcQ044dI



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Founded in 2004, Reason Clothing is a full fledged menswear line committed to producing independent, quality, New York City based clothing. The brand’s range consists of t-shirts, caps, woven shirts, knitwear, premium denim, outwear, and accessories