Motorkwik Welcomes Alan Warren

Some people just naturally have motoring in their blood, and one of these people is Alan Warren, Motorkwik’s newest Franchisee and man in the Midlands.
By: Mr Rudi O'Neil
Nov. 23, 2010 - PRLog -- Some people just naturally have motoring in their blood, and one of these people is Alan Warren, Motorkwik’s newest Franchisee and man in the Midlands. Alan will be active in his new Motorkwik territory which includes Worcester, Droitwich, Bewdley, Tenbury, Pershore, Evesham and all surrounding areas.

Alan’s past certainly defines him as a family man, wedded at 19 and a father at 20. Blessed with three sons and no fewer than seven grandchildren, Christmas and birthdays become a transatlantic exchange of gifts and good will, with two of Alan’s children having migrated to the US.

Alan entered into the world of work selling meat from a van to local butchers and stores. It wasn’t long before Alan received a promotion to sales representative, dealing with hotels and restaurants. Before leaving the industry, Alan reached the position of depot manager, Swindon, for Borthwicks UK.  

At the tender age of 27 Alan felt an entrepreneurial pang that has been with him ever since, starting a wholesale bacon business with his brother, Graham. In just 6 years, Bromley Meats Midlands Ltd grew to a company with £10 million gross turnover.

Fast forward to 1984, a year that saw Alan and Graham take a considerable change of direction, entering into the fast-paced world of motor sport. This new venture, inspired by Graham, saw the brothers purchasing retired F1 turbo cars from none other than Eddie Jordan, and homologating them for the Formula 3000 circuit.  

With this change in direction came a number of talented drivers including Roberto Moreno, Eliseo Salazar, Volkner Wilder, Cor Euser and Gary Brabham. Whilst it was Brabham who posted early wins for Bromley Motor Sports, it was Roberto Moreno who brought about the companies greatest success, taking the 1988 Formula 3000 championship.  

Sadly, Bromley Motor Sports became an early victim to the on-going problem of expense; a problem that has recently seen the Formula One exit of big names such as Honda, and BMW.    

The next chapter in Alan’s adventure took him to America, where he ran a client acquisition business. 19 years in the field saw him working in multiple corporate positions, but Alan’s on-going success proved too little to dampen the call of home. Alan returned to our shores earlier this year, and has been looking for a new business challenge ever since.

Alan’s search for a new opportunity brought him to Motorkwik, and he was quick to meet up with the team to discuss Motorkwik’s business philosophy and plans for the future: ‘I decided that they matched my expectations of customer relations and services:

‘I feel that my varied experiences in the B2B market – my drive and ambition to help promote local business – coupled with the state of the art online media solutions from Motorkwik, is a win-win situation for all. The idea of focused local advertising using global initiatives, or Glocal, in these rural-type areas, will pay dividends quickly.’

It is fair to say that Alan’s excitement in relation to becoming a franchisee was only exceeded by Motorkwik’s anticipation of having Alan become a member of the team.

Now established as a core member of the Motorkwik team, Alan is looking forward to liaising with local businesses and supporting their growth through Motorkwik’s range of informed internet marketing solutions.

The directory features over 70,000 motoring related businesses including break and clutch centres, car garage services and exhaust centres. If you have a motoring-related business situated within any of the areas mentioned above, and are interested in discussing Motorkwik advertising opportunities, then you can email Alan at

# # # is the place to find used cars, car services and all things motoring related. Choose from 10,000’s of used cars and browse our motoring business directory.
Source:Mr Rudi O'Neil
Email:*** Email Verified
Zip:CF10 4DQ
Tags:Motorkwik, Motoring, Used Cars, Motoring Directory, Cars, Advertising
Industry:Franchises, Motoring, Autos
Location:Cardiff - Cardiff - Wales
Account Email Address Verified     Disclaimer     Report Abuse Limited PRs
Trending News
Most Viewed
Top Daily News

Like PRLog?
Click to Share