The bodimind centre launches partnership with leading athletic apparel company, lululemon athletica

Leading Hobart based pilates and counselling studio, the bodimind centre, will celebrate their strategic sales partnership with quality fitness apparel brand lululemon athletica; launching the latest summer collection on the 26th of November.
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The Bodimind Centre
Lululemon Athletica
Athletic Apparel
Strategic Sales Partnership Launch


Hobart - Tasmania - Australia

Nov. 21, 2010 - PRLog -- Hobart, Tasmania, Australia – 22nd November, 2010

The bodimind centre has secured a strategic sales partnership with lululemon athletica, bringing the highest quality athletic apparel to Tasmanian based yoga, dance and pilates enthusiasts. The arrival of the latest lululemon summer collection to the North Hobart based studio will be celebrated at a partnership launch on the 26th of November from 6pm.

Arwen McCutcheon, founder and director of the bodimind centre, stated “we have been negotiating with lululemon athletica for around 18 months, both in Australia and also with lululemon headquarters in Canada, to provide the best quality health and fitness apparel for our customers and to the Tasmanian fitness industry – the bodimind centre is very excited to be partnering with such a great brand as lululemon”

The product and partnership launch is open to existing clients, industry professionals and also to the general public; to attend the launch, simply contact the bodimind centre on 03 6234 4440, or visit Suite 5, Palfreymans Arcade, 340 Elizabeth Street to RSVP.

About the bodimind centre:

The bodimind centre is a wellness centre and one-stop-shop for the mind and body - offering pilates studio classes and mat classes for all levels and ages. The Bodimind centre also provides remedial massage, psychotherapy and also counselling services to their clients.

The studio offers a relaxed and professional environment, specialising in supporting clients of all ages and abilities to learn pilates and develop a better quality of life. The team at the bodimind centre also specialises in supporting Baby Boomers to maintain a fit and healthy lifestyle

Arwen McCutcheon founded the bodimind centre in 2007, her unique approach incorporates movement therapy, art therapy and emotional expression; Arwen draws from over a decade of experience as a pilates instructor, psychotherapist and counsellor. For more information, visit

About lululemon athletica:

lululemon athletica (NASDAQ-LULU; TSX:LLL) is a yoga-inspired athletic apparel company that creates components for people to live longer, healthier and more fun lives.  By producing products that help keep people active and stress free, lululemon believes that the world will be a better place.  Setting the bar in technical fabrics and functional designs, lululemon works with yogis and athletes in local communities for continuous research and product feedback. For more information, visit

Pilates, the Bodimind centre, lululemon athletica, athletic apparel, strategic sales partnership launch, North Hobart, Tasmania

Contact Details:
Arwen McCutcheon
Founder and Director
the bodimind centre
Suite 5 Palfreymans Arcade
340 Elizabeth Street
North Hobart TAS 7000
Ph: 03 6234 4440

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Phone:+61 (0)3 6234 4440
Tags:Pilates, The Bodimind Centre, Lululemon Athletica, Athletic Apparel, Strategic Sales Partnership Launch, Hobart, Tas
Industry:Fitness, Health, Lifestyle
Location:Hobart - Tasmania - Australia
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