Gila River Gaming Enterprises Chooses ASAI’s Full Suite of Cash Access Products

ASAI to debut ATM processing software on NRT QuickJack™ terminals
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* Glendale - California - US

Nov. 12, 2010 - PRLog -- Glendale, CA, November 12th, 2010 – Automated Systems America, Inc. (ASAI) a long-established, unique payment processor specializing in the needs of the gaming and white label ATM industries, is pleased to announce a new processing services contract with Gila River Gaming Enterprises, Inc in Arizona.

Gila River Gaming Enterprises owns and operates three casinos located in the Phoenix metropolitan area. Casinos include Wild Horse Pass Hotel & Casino, Lone Butte Casino and Vee Quiva Casino. ASAI is servicing all three properties with their full suite of cash access products: Casino Floor ATMs, Cash Advance Platform, integrated Certegy® Check Services and ASAI’s state-of-the-art ATM processing software on NRT QuickJack™ terminals.

“The Gila River Casinos are a wonderfully vibrant and thriving group of gaming properties and we are very honored to count them among our new clients”, said John Steely, ASAI’s President and CEO. “We believe our line of processing products combined with our premium service will give Gila River Gaming Enterprises the ultimate set of tools for providing cash access to their guests.”

The Gila River Gaming Enterprises installation marks the debut of ASAI’s product integration with NRT’s QuickJack™ line of Ticket Redemption Kiosks. ASAI’s software further expands the functionality of the QuickJack™ kiosk to incorporate full-function ATM transaction processing and Cash Advance authorization, essentially turning every QuickJack™ kiosk into a full-scale financial transaction processing station. Current ASAI clients can realize all the advantages of using the QuickJack™ kiosk line while continuing to enjoy the reliability, convenience & innovation of the ASAI suite of processing products.

“This really is two industry leaders coming together in a powerful way,” said Kent Cain, ASAI’s Senior Vice President and COO. “We sincerely believe that this innovative integration between ASAI software and NRT equipment will give casinos everything they need to dramatically increase cash flow to the floor.”

The Gila River Gaming Enterprises implementation is slated to begin in early November and should continue to expand ASAI’s reputation as an emerging leader in the casino cash access market in the American Southwest.

About Automated Systems America, Inc (ASAI)

ASAI is the “full-service” ATM and Cash Access Company specializing in the needs of the gaming and white label ATM industries. Its innovative approach to incorporating all the best financial processing products and services under one roof has branded ASAI an industry leader ASAI currently processes over 4500 ATMs in 50 states; making ASAI one of the largest bank sponsored ATM processors in the United States. In the current fiscal year, ASAI will dispense over a billion dollars, paying clients in excess of 60 million dollars in surcharge revenues for over 12 million transactions. Through strategic alliances with powerhouse transaction processing and equipment companies like Royal Bank of Scotland, Western Money, NRT & Certegy® ASAI can provide any client the financial tools needed to keep cash flowing. ASAI owns and operates its own in-house ATM processing platform “DataStream” that allows clients to develop custom processing solutions while at the same time eliminating “middleman” transaction pricing structures. In addition to our transaction processing programs, ASAI specializes in providing cash vaulting funds and armored carrier services for loading almost any ATM in the country. Additional information about ASAI products and services is available at

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Automated Systems America, Inc. is the "Full Service" ATM company. Visit our website to explore our full range of products and services. No matter what type or size client, ASAI has everything you need to maximize your processing revenues.
Source:The Hartzell Media Group
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Tags:Atm, Casino, Cash Access
Location:Glendale - California - United States
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