Personal Branding Experts Nick Nanton & JW Dicks On How Companies Create “Internal Evangelists"

Nick Nanton, Esq., The Celebrity Agent, along with JW Dicks, Esq., business strategist and personal branding expert, recently discussed transparency in your business and using the personalities of your employees to build your brand.
Nick Nanton, Esq.
Nick Nanton, Esq.
Nov. 9, 2010 - PRLog -- Co-founders of the Dicks + Nanton Branding Agency and best-selling authors, Nick Nanton, Esq., The Celebrity Agent and JW Dicks, Esq., America’s Foremost Expert on Personal Branding for Business Development, were recently named Top 10 expert bloggers on

In their latest blog post, titled “The Rise of Internal Evangelists”, Nick and JW discuss strategies that businesses, small and large alike, can use to utilize the unique characteristics and personalities of their employees to build the company brand.  The post also contains a video by Nick Nanton.

“If you would set the knowledge free that's in the minds of the employees that are working with you, you would be creating internal evangelists, people who work internally for you and spread the word about what your company does to the outside world, by doing this more prospects will come across your employees' information and will create bonds with new potential clients that you might never reach on your own,” write Dicks and Nanton.  

“We all know that consistent, relevant content drives traffic online and the beauty of this type of system is that the knowledge your company will be spitting out on a regular basis will be voluminous if you have 20, 30, 50, or even a hundred employees out there using social media and the Internet to push and let people know about you. This works even better if you can teach them to display their expertise, and show their personality, like we discussed in two of our previous blogs. This concept can absolutely make your business explode,” continued the authors.

“These strategies work for everybody, everywhere and you can use them in any business. But you've got to display your expertise and you've got to show your personality and you should really consider letting some of your employees get involved too. Who knows where it might lead!” write Dicks and Nanton.

To read the entire post and learn more about these strategies in detail, visit

Nick Nanton, Esq. is known as “The Celebrity Agent” for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick’s expertise on branding and marketing has been sought out and featured in the Los Angeles Times, Orlando Sentinel, The Chicago Tribune, The California Chronicle,,, USA Today, Newsweek and the Wall Street Journal, among others.

JW Dicks is one of America’s leading experts on using personal branding to build a business.  JW emphasizes branding, and the importance of online marketing and social media to his clients and gives them strategies to expand their business in the current economy.

For more information on JW Dicks, visit
To learn more about Nick Nanton, visit

About Nick Nanton, Esq.:

Nick Nanton, Esq. is known as The Celebrity Lawyer & Agent to Celebrity Experts for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick is recognized as the nation’s leading expert on personal branding as Fast Company Magazine’s Expert Blogger on the subject and lectures regularly on the topic at the University of Central Florida. His book Celebrity Branding You® has been selected as the textbook on personal branding at the University.

Nick is an award winning songwriter and television producer and has worked on everything from large scale events to reality TV pitches with the likes of Bill Cosby, President George H.W. Bush, Superbowl Champion Don Shula, Legendary Basketball Coach Bobby Knight and many more.

Nick is recognized as one of the top thought leaders in the business world, has co-authored 5 best-selling books, and has interviewed some of the top business leaders in the world, including Donald Trump, Richard Branson and Tony Hsieh, CEO of Nick serves as editor and publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. CelebrityPress has published books by Brian Tracy, Mari Smith, Ron Legrand and many other celebrity experts and has published books for more than 100 best-selling authors. Nick has been featured in USA Today, The Wall St. Journal, Newsweek, The New York Times, Entrepreneur® Magazine,, The Huffington Post and has appeared on ABC, NBC, CBS, and FOX television affiliates speaking on subjects ranging from branding, marketing and law, to American Idol.

Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s Warrington College of Business. Nick is a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs), a 4-time Telly Award winner, and spends his spare time working with Young Life, Florida Hospital and rooting for the Florida Gators with his wife Kristina, and their two sons, Brock and Bowen.

To find out more about and Nick Nanton, please visit and

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The Dicks and Nanton Branding Agency helps businesses brand themselves online by elevating their expert status through the use of television, radio and feature publications.
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