PCHGames.com and Arkadium Bring Bingo to the Facebook Generation

New game allows players to improve their luck, and instantly win cash prizes or in-game currency
By: Larkin/Volpatt Communications
 
Oct. 27, 2010 - PRLog -- PCHGames.com, a casual gaming destination within the Publishers Clearing House Online portfolio, and Arkadium, a game developer specializing in social, casual, and advergames, today announced that they have launched a new online Bingo game that breathes new life into the church basement classic.  Bingo Charms (http://apps.facebook.com/bingo-charms/), now available on Facebook, incorporates traditional Bingo elements like cards and number calling with surprising new features that allow users to manage their luck in the game.  

Bingo Charms is the first branded social game that PCH Online has launched and, in addition to the excitement of Bingo, it awards winners instant prizes totaling up to $50,000 by year’s end. Each day eligible players can win instantly up to $500 or in-game currency thanks to Publishers Clearing House.

“We are moving aggressively in response to our customer feedback to provide more winning opportunities online and through social media,” said Josh Glantz, vice president and general manager of PCH Online. “Bingo Charms is a fun way for us to engage Facebook fans and introduce them to our sweepstakes and PCHGames.com.”

Bingo Charms takes all the elements that make traditional bingo addictive and layers in elements of strategy to help players fill their cards and advance to higher levels of the game. As players level-up the game unlocks more cards with different chances of winning and higher payouts. Game currency is earned through game play and if luck is not on the player’s side, he or she can also turn the tables with lucky charms bought in the store using earned game currency or purchased with Facebook Credits.

“Playing Bingo has always been a very a social experience and we’re excited about this game’s potential on Facebook.  The innovations we’ve added will really set it apart from the competition,” said Kenny Rosenblatt, CEO of Arkadium. “The best part about Bingo Charms is the player’s ability to improve their luck during a game.”

Another twist that Bingo Charms brings to Facebook is a player’s ability to visit a friend’s Bingo Charms game and borrow numbers from them – adding a skill element to the game.  Players can also post progress on their wall and send gifts and lucky charms to their friends.  

Publishers Clearing House Online has integrated messaging into the game that links back to PCHGames.com and allows players to also enter to win cash and other prizes daily. In addition to Bingo Charms, PCH Online has recently developed and launched Facebook Fan Pages for PCH.com and PCHGames.com.

About Publishers Clearing House Online
Consisting of seven online properties including PCH.com, PCHCoupons.com, PCHGames.com, PCHLotto.com, PCHOnline.com, PCHOnlineSurveys.com, PCHSearchandWin.com and SayandWin.com, PCH Online is the Web destination for Publishers Clearing House, a leading multi-channel direct marketer of value-based consumer products and magazines. The company calls attention to its products by providing site visitors with a chance to win valuable sweepstakes prizes. With more than 3.5 million new registrants per year, more than five million unique visitors per month and a database of more than 10 million customers, PCH Online continues to be a viable opportunity for advertisers to reach a diverse group of men and women online. For more information about PCH Online, visit http://www.pchonline.com.

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About Arkadium
Arkadium (www.arkadium.com) is the largest provider of game solutions for some of the biggest brands in the world. The company’s extensive library of popular games can be found on Facebook, iPhone, Android and premium websites by clients such as MSN, Hearst Magazines Digital Media, ESPN, ABC, Lifetime, and Discovery. Family owned and operated, the company has grown organically since 2001 without funding, to more than 100 employees in offices in New York City and Ukraine. With over 6 million unique users a month playing Arkadium game titles, the company is pioneering the movement to bring the best of casual online games to social. Their hit game, Mahjongg Dimensions, is one of their most popular titles on Facebook, and newer titles include Ultimate Fan, a football fan app launched in conjunction with the NY Jets, and Bingo Charms, launched with Publishers Clearing House.
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Source:Larkin/Volpatt Communications
Email:***@larkinvolpatt.com Email Verified
Tags:Publishers Clearing House, Pch Online, Pchgames.com, Arkadium, Facebook, Bingo Charms, Social Games
Industry:Entertainment, Games, Internet
Location:New York - United States
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