UK Businesses Look to Copywriters to Boost Sales Revival

Oct. 18, 2010 - PRLog -- A chink of light may be appearing in the economic darkness as UK businesses are increasingly turning to professional UK copywriters to help with their marketing campaigns, with many top UK copywriters reporting as much as a 50% increase in business during 2010.

That fact that firms are revamping and renewing their marketing campaigns with professional copywriting help suggests they are looking to the future with confidence. The demand for copywriting has in turn has led to many more copywriters advertising their services, as former journalists and other writing professionals look to cash in on the copywriting boom in the UK.

As the economic recovery continues so businesses continue to expand, with investment in marketing at the top of many companies’ lists. Enlisting the copywriting services of a top copywriter can transform a business’s fortunes as adding the professional touch to websites and other marketing materials ensures that marketing literature really stands out from the crowd.


Copywriting in the UK

Copywriters in the UK tend to be independent copywriting professionals who are used by firms to produce text for websites, brochures, flyers and press releases. The fact that so many UK businesses are spending money on having this type of marketing communication professionally written by a copywriter suggests an increased confidence with regards to consumer spending and the potential for growth.


MSCopy copywriting services notices signs of economic recovery

“I have dealt with a huge increase in enquiries about my business copywriting services over the last twelve months, both from established businesses and start-ups,” explains Martin Sayers of copywriting firm MSCopy - www.mscopy.co.uk - one the UK’s top independent copywriters. “Typically, the type of copywriting work I’m doing involves publicising a new service or product and I see this as a sure sign that the economy is starting to recover. Businesses are looking to expand by investing in their marketing communications to take advantage of increased sales potential and one way of doing this is investing in a UK copywriter. Of course it costs to hire a copywriter but the surge in sales that can result from marketing literature that has been written by a professional copywriter can pay for the initial fee many times over. A good copywriter will know exactly what it takes to transform mundane and pedestrian copy into something that really sells a product or service.”

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One of the UK's leading independent copywriters, experienced in all forms of marketing communications.