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Follow on Google News | Mercedes-Benz of Long Beach Confirms, Mercedes-Benz Will Equip Dealerships With Apple iPadsApple iPads To Allow Mercedes-Benz Dealerships To Become More Efficient In Their Customer Service Department
By: Feltman & Associates Many dealers have found the iPad pilot that Mercedes-Benz had in June was very successful. Dealerships found the benefits of using MB Advantage on iPad in the sales process starting with credit applications or checking special marketing programs with the customer next to the vehicle on the showroom floor, enhanced the lease vehicle turn-in process such as expediting the inspection and agreement on maturity statements. "Since our dealership has used the MB Advantage on iPad it has allowed us to increase our mobility and efficiency," Mercedes-Benz Financial has developed signature iPad functionality for MB Advantage, which allows customers to sign certain documents electronically on the iPad screen. That functionality will be available by the end of October. Mercedes-Benz Financial sent the consumer-focused Apple iPad to 40 dealers in June to pilot the device as a mobile tool on the showroom floor. As a result, Mercedes-Benz Financial became one of the first companies in the world to use the iPad for a business application. In addition to utilizing MB Advantage on iPad, Mercedes-Benz Financial has a robust mobile strategy, becoming the first auto finance company a year ago to create an App for customers to manage their accounts via iPhone and following that with a mobile website for all Smartphone users in early 2010. For more information about current offers, please call 562-988-8300 or visit mbzlongbeach.com. Don’t forget to become of fan of Mercedes-Benz of Long Beach on Facebook (http://www.facebook.com/ End
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